{"id":11203,"date":"2024-06-06T08:57:26","date_gmt":"2024-06-06T08:57:26","guid":{"rendered":"https:\/\/ecom.nets.eu\/blog\/der-online-shop-aus-allen-perspektiven-nexi-x-makaira-x-brandpfeil-interview\/"},"modified":"2024-07-29T18:45:33","modified_gmt":"2024-07-29T18:45:33","slug":"der-online-shop-aus-allen-perspektiven-nexi-x-makaira-x-brandpfeil-interview","status":"publish","type":"blog","link":"https:\/\/ecom.nets.eu\/at\/blog\/der-online-shop-aus-allen-perspektiven-nexi-x-makaira-x-brandpfeil-interview\/","title":{"rendered":"Wie wird mein Online-Shop erfolgreich?"},"content":{"rendered":"\n<header class=\"navigation \" role=\"navigation\">\n\n  <div class=\"top-bar\" style=\"display: none;\">\n      <div class=\"c\">\n      <div class=\"lang js-lang-trigger\">\n        \n<div\n\t class=\"wpml-ls-statics-shortcode_actions wpml-ls wpml-ls-legacy-dropdown js-wpml-ls-legacy-dropdown\">\n\t<ul>\n\n\t\t<li tabindex=\"0\" class=\"wpml-ls-slot-shortcode_actions wpml-ls-item 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<path fill=\"#2D32AA\"\n        d=\"m37.7 21.2-3-2.5c-1 1.1-2.6 2.5-5.3 2.5-2.1 0-4-1.2-4.9-3.1l13.6-2.4c0-1.3-.3-2.6-.7-3.7-1.4-3.3-4.6-5.7-8.5-5.7-5.2 0-9.3 3.7-9.3 9.4 0 5.5 3.9 9.4 9.7 9.4 4.4.1 7-2.2 8.4-3.9Zm-8.8-11c2 0 3.7.9 4.4 2.6l-9.2 1.6c.5-2.7 2.5-4.2 4.8-4.2Z\"><\/path>\n<\/svg>                <\/a>\n                    <nav class=\"mega-menu\" >\n      <ul>\n        \n  <li class=\"parent-menu \">\n\n    <span class=\"trigger\">      <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Payment solutions\">Payment solutions<\/a>\n      <\/span>\n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Your complete payments provider<\/p>\n              <div class=\"description\">\n                <p>Nets Easy is a complete payments platform more than just a checkout we help every aspect of your business in managing and processing online customer payments.<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborative-Office-Environment-480x303.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborative-Office-Environment.webp\" type=\"image\/webp\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborative-Office-Environment.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborative-Office-Environment.webp\" alt=\"collaborative office environment\" width=\"1024\" height=\"647\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"         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ll--c main-link \">One Page Shop<\/span>\n                  <span class=\"excerpt small\">A webshop in minutes\u2014 easy, customizable, responsive.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/subscriptions\/\" class=\"ll ll--c\" aria-label=\"Subscriptions\">        <span class=\"ll ll--c main-link \">Subscriptions<\/span>\n                  <span class=\"excerpt small\">Learn how to offer recurring billing.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/paylink\/\" class=\"ll ll--c\" aria-label=\"Paylink\">        <span class=\"ll ll--c main-link \">Paylink<\/span>\n                  <span class=\"excerpt small\">Clever and instant way to close the deal!<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        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href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"BUSINESS MANAGEMENT\">        <span class=\"ll ll--c main-link \">BUSINESS MANAGEMENT<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/dashboard\/\" class=\"ll ll--c\" aria-label=\"Dashboard\">        <span class=\"ll ll--c main-link \">Dashboard<\/span>\n                  <span class=\"excerpt small\">Valuable insights and control over your online business.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li class=\"parent-menu \">\n\n    <span class=\"trigger\">      <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Why us\">Why us<\/a>\n      <\/span>\n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Why us<\/p>\n              <div class=\"description\">\n                <p>Nets&#8216; online payment solution for e-commerce helps you manage and process customer payments to optimise the shopping experience. For more sales and less abandoned shopping carts!<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n          <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborating-at-Desk.webp\" type=\"\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborating-at-Desk.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborating-at-Desk.webp\" alt=\"collaborating at desk\" width=\"300\" height=\"153\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"Use Cases\">        <span class=\"ll ll--c main-link \">Use Cases<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/optimise-sales\/\" class=\"ll ll--c\" aria-label=\"Optimise Sales\">        <span class=\"ll ll--c main-link \">Optimise Sales<\/span>\n                  <span class=\"excerpt small\">How to win at the all-important checkout point.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/expand-abroad\/\" class=\"ll ll--c\" aria-label=\"Expand Abroad\">        <span class=\"ll ll--c main-link \">Expand Abroad<\/span>\n                  <span class=\"excerpt small\">Helping you grow by selling across borders.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/offer-subscriptions\/\" class=\"ll ll--c\" aria-label=\"Subscriptions\">        <span class=\"ll ll--c main-link \">Subscriptions<\/span>\n                  <span class=\"excerpt small\">Keep your customers stuck on you!<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"Business types\">        <span class=\"ll ll--c main-link \">Business types<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/retailers\/\" class=\"ll ll--c\" aria-label=\"Retailers\">        <span class=\"ll ll--c main-link \">Retailers<\/span>\n                  <span class=\"excerpt small\">How to succeed when selling goods online.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/services\/\" class=\"ll ll--c\" aria-label=\"Services\">        <span class=\"ll ll--c main-link \">Services<\/span>\n                  <span class=\"excerpt small\">Smart checkout to offer services with flexibility.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/travel-hospitality\/\" class=\"ll ll--c\" aria-label=\"Travel &amp; Hospitality\">        <span class=\"ll ll--c main-link \">Travel &amp; Hospitality<\/span>\n                  <span class=\"excerpt small\">Booking made easy! Reservations and more.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"About us\">        <span class=\"ll ll--c main-link \">About us<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/who-we-are\/\" class=\"ll ll--c\" aria-label=\"Who we are\">        <span class=\"ll ll--c main-link \">Who we are<\/span>\n                  <span class=\"excerpt small\">A European payments leader\u2014 with the local touch.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li class=\"parent-menu \">\n\n    <span class=\"trigger\">      <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Resources\">Resources<\/a>\n      <\/span>\n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Resources<\/p>\n              <div class=\"description\">\n                <p>Your chance to learn about industry trends, consumer behavior, and customer successes!<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n          <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Man-at-home-office-with-phone.webp\" type=\"\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Man-at-home-office-with-phone.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Man-at-home-office-with-phone.webp\" alt=\"man at home office with phone\" width=\"300\" height=\"152\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"https:\/\/ecom.nets.eu\/knowledge-hub\" class=\"ll ll--c\" aria-label=\"Knowledge hub\">        <span class=\"ll ll--c main-link \">Knowledge hub<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"hidden\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/knowledge-hub\/\" class=\"ll ll--c\" aria-label=\"Knowledge Hub\">        <span class=\"ll ll--c main-link \">Knowledge Hub<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/blog\/\" class=\"ll ll--c\" aria-label=\"Blogs\">        <span class=\"ll ll--c main-link \">Blogs<\/span>\n                  <span class=\"excerpt small\">The latest in product, industry, and market insight.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/report\/\" class=\"ll ll--c\" aria-label=\"Reports\">        <span class=\"ll ll--c main-link \">Reports<\/span>\n                  <span class=\"excerpt small\">In-depth research on consumer behavior and trends.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/guide\/\" class=\"ll ll--c\" aria-label=\"Guides\">        <span class=\"ll ll--c main-link \">Guides<\/span>\n                  <span class=\"excerpt small\">Find detailed tutorials and expert tips to make the most of our services.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"hidden\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"Learn More\">        <span class=\"ll ll--c main-link \">Learn More<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/news\/\" class=\"ll ll--c\" aria-label=\"News\">        <span class=\"ll ll--c main-link \">News<\/span>\n                  <span class=\"excerpt small\">Get the latest industry updates and important announcements to stay informed.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/customer-story\/\" class=\"ll ll--c\" aria-label=\"Customer Stories\">        <span class=\"ll ll--c main-link \">Customer Stories<\/span>\n                  <span class=\"excerpt small\">How other businesses succeed with Nets Easy.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/webinar\/\" class=\"ll ll--c\" aria-label=\"Webinars\">        <span class=\"ll ll--c main-link \">Webinars<\/span>\n                  <span class=\"excerpt small\">Stay current and connected both online and off.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"hidden\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"See more resources\">        <span class=\"ll ll--c main-link \">See more resources<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/event\/\" class=\"ll ll--c\" aria-label=\"Events\">        <span class=\"ll ll--c main-link \">Events<\/span>\n                  <span class=\"excerpt small\">Stay current and connected with our online and offline events.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/magazine\" class=\"ll ll--c\" aria-label=\"Magazine\">        <span class=\"ll ll--c main-link \">Magazine<\/span>\n                  <span class=\"excerpt small\">Stay ahead with our innovative payment magazine.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                          <div class=\"topics\">\n                <p>Popular topics:<\/p>\n                <ul>\n                                                          <li>\n                      <a href=\"https:\/\/ecom.nets.eu\/topic\/voice-commerce\/\">Voice Commerce<\/a>\n                    <\/li>\n                                                          <li>\n                      <a href=\"https:\/\/ecom.nets.eu\/topic\/payment-methods\/\">Payment Methods<\/a>\n                    <\/li>\n                                  <\/ul>\n              <\/div>\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li class=\"parent-menu \">\n\n    <span class=\"trigger\">      <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Developers\">Developers<\/a>\n      <\/span>\n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Developers<\/p>\n              <div class=\"description\">\n                <p>Nets&#8216; online payment solution for e-commerce is the quickest way to build conversion optimised checkout. It\u2019s a true Plug-and-Play checkout\u2014 or we have the API.<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n          <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Woman-working-at-desk.webp\" type=\"\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Woman-working-at-desk.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Woman-working-at-desk.webp\" alt=\"woman working at desk\" width=\"300\" height=\"152\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"ON THE DEVELOPER PORTAL\">        <span class=\"ll ll--c main-link \">ON THE DEVELOPER PORTAL<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/quickstart\/\" class=\"ll ll--c\" aria-label=\"Quickstart\">        <span class=\"ll ll--c main-link \">Quickstart<\/span>\n                  <span class=\"excerpt small\">APIs + integrations: embedded, hosted, in-app, plug ins.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/docs\/\" class=\"ll ll--c\" aria-label=\"Documentation\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">Documentation<\/span>\n                  <span class=\"excerpt small\">A range of integration options supported. Find what works for you.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/api\/\" class=\"ll ll--c\" aria-label=\"API docs\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">API docs<\/span>\n                  <span class=\"excerpt small\">Add online payments to your website or application.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/docs\/web-integration\/integrate-checkout-on-your-website-embedded\/\" class=\"ll ll--c\" aria-label=\"Webshop integrations\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link \">Webshop integrations<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"Developers\">        <span class=\"ll ll--c main-link \">Developers<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/docs\/web-integration\/integrate-checkout-on-your-website-embedded\/\" class=\"ll ll--c\" aria-label=\"Webshop integrations\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">Webshop integrations<\/span>\n                  <span class=\"excerpt small\">Enhance your webshop easily.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/partners\/\" class=\"ll ll--c\" aria-label=\"Partners\">        <span class=\"ll ll--c main-link \">Partners<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    <\/nav>\n              <\/div>\n            <div class=\"nav-bar__right\">\n\n                    <nav class=\"cta-menu\" >\n      <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/contact-sales\/\" class=\"btn btn--primary\" aria-label=\"Contact Sales\">        <span class=\"ll ll--c main-link rotate\">Contact Sales<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/portal.dibspayment.eu\/registration?lang=en\" class=\"btn btn--primary\" aria-label=\"SIGN UP\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">SIGN UP<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    <\/nav>\n                  <button type=\"button\" aria-label=\"Menu\" class=\"hamburger js-menu-trigger\" data-cursor=\"hamburger\">\n  <div class=\"hamburger__inner\">\n    <span class=\"line line--1\"><\/span>\n    <span class=\"line line--2\"><\/span>\n    <span class=\"line line--3\"><\/span>\n  <\/div>\n<\/button>\n            <\/div>\n        <\/div>\n\n    <\/div>\n\n\n<div class=\"nav-menu\" style=\"opacity:0;visibility:hidden;\">\n  <div class=\"c\">\n\n        <nav class=\"header-menu\" >\n      <ul>\n        \n  <li class=\"parent-menu \">\n\n          <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Payment solutions\">Payment solutions<\/a>\n      \n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Your complete payments provider<\/p>\n              <div class=\"description\">\n                <p>Nets Easy is a complete payments platform more than just a checkout we help every aspect of your business in managing and processing online customer payments.<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborative-Office-Environment-480x303.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborative-Office-Environment.webp\" type=\"image\/webp\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborative-Office-Environment.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborative-Office-Environment.webp\" alt=\"collaborative office environment\" width=\"1024\" height=\"647\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"Product\">        <span class=\"ll ll--c main-link \">Product<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/checkout\/\" aria-label=\"Checkout\">        <span class=\"ll ll--c main-link \">Checkout<\/span>\n                  <span class=\"excerpt small\">Easy for the customer, flexible for you.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/payment-methods\/\" aria-label=\"Payment Methods\">        <span class=\"ll ll--c main-link \">Payment Methods<\/span>\n                  <span class=\"excerpt small\">Let your customers pay how they want.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/one-page-shop\/\" aria-label=\"One Page Shop\">        <span class=\"ll ll--c main-link \">One Page Shop<\/span>\n                  <span class=\"excerpt small\">A webshop in minutes\u2014 easy, customizable, responsive.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/subscriptions\/\" aria-label=\"Subscriptions\">        <span class=\"ll ll--c main-link \">Subscriptions<\/span>\n                  <span class=\"excerpt small\">Learn how to offer recurring billing.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/paylink\/\" aria-label=\"Paylink\">        <span class=\"ll ll--c main-link \">Paylink<\/span>\n                  <span class=\"excerpt small\">Clever and instant way to close the deal!<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"Integrations\">        <span class=\"ll ll--c main-link \">Integrations<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/webshop-platforms\/\" aria-label=\"Webshop Platforms\">        <span class=\"ll ll--c main-link \">Webshop Platforms<\/span>\n                  <span class=\"excerpt small\">Taking all the hard work out so you focus on sales.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/accounting\/\" aria-label=\"Accounting\">        <span class=\"ll ll--c main-link \">Accounting<\/span>\n                  <span class=\"excerpt small\">Making it easier to keep track of the money.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"BUSINESS MANAGEMENT\">        <span class=\"ll ll--c main-link \">BUSINESS MANAGEMENT<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/dashboard\/\" aria-label=\"Dashboard\">        <span class=\"ll ll--c main-link \">Dashboard<\/span>\n                  <span class=\"excerpt small\">Valuable insights and control over your online business.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li class=\"parent-menu \">\n\n          <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Why us\">Why us<\/a>\n      \n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Why us<\/p>\n              <div class=\"description\">\n                <p>Nets&#8216; online payment solution for e-commerce helps you manage and process customer payments to optimise the shopping experience. For more sales and less abandoned shopping carts!<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n          <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborating-at-Desk.webp\" type=\"\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborating-at-Desk.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborating-at-Desk.webp\" alt=\"collaborating at desk\" width=\"300\" height=\"153\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"Use Cases\">        <span class=\"ll ll--c main-link \">Use Cases<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/optimise-sales\/\" aria-label=\"Optimise Sales\">        <span class=\"ll ll--c main-link \">Optimise Sales<\/span>\n                  <span class=\"excerpt small\">How to win at the all-important checkout point.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/expand-abroad\/\" aria-label=\"Expand Abroad\">        <span class=\"ll ll--c main-link \">Expand Abroad<\/span>\n                  <span class=\"excerpt small\">Helping you grow by selling across borders.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/offer-subscriptions\/\" aria-label=\"Subscriptions\">        <span class=\"ll ll--c main-link \">Subscriptions<\/span>\n                  <span class=\"excerpt small\">Keep your customers stuck on you!<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"Business types\">        <span class=\"ll ll--c main-link \">Business types<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/retailers\/\" aria-label=\"Retailers\">        <span class=\"ll ll--c main-link \">Retailers<\/span>\n                  <span class=\"excerpt small\">How to succeed when selling goods online.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/services\/\" aria-label=\"Services\">        <span class=\"ll ll--c main-link \">Services<\/span>\n                  <span class=\"excerpt small\">Smart checkout to offer services with flexibility.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/travel-hospitality\/\" aria-label=\"Travel &amp; Hospitality\">        <span class=\"ll ll--c main-link \">Travel &amp; Hospitality<\/span>\n                  <span class=\"excerpt small\">Booking made easy! Reservations and more.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"About us\">        <span class=\"ll ll--c main-link \">About us<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/who-we-are\/\" aria-label=\"Who we are\">        <span class=\"ll ll--c main-link \">Who we are<\/span>\n                  <span class=\"excerpt small\">A European payments leader\u2014 with the local touch.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li class=\"parent-menu \">\n\n          <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Resources\">Resources<\/a>\n      \n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Resources<\/p>\n              <div class=\"description\">\n                <p>Your chance to learn about industry trends, consumer behavior, and customer successes!<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n          <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Man-at-home-office-with-phone.webp\" type=\"\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Man-at-home-office-with-phone.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Man-at-home-office-with-phone.webp\" alt=\"man at home office with phone\" width=\"300\" height=\"152\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/knowledge-hub\" aria-label=\"Knowledge hub\">        <span class=\"ll ll--c main-link \">Knowledge hub<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"hidden\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/knowledge-hub\/\" aria-label=\"Knowledge Hub\">        <span class=\"ll ll--c main-link \">Knowledge Hub<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/blog\/\" aria-label=\"Blogs\">        <span class=\"ll ll--c main-link \">Blogs<\/span>\n                  <span class=\"excerpt small\">The latest in product, industry, and market insight.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/report\/\" aria-label=\"Reports\">        <span class=\"ll ll--c main-link \">Reports<\/span>\n                  <span class=\"excerpt small\">In-depth research on consumer behavior and trends.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/guide\/\" aria-label=\"Guides\">        <span class=\"ll ll--c main-link \">Guides<\/span>\n                  <span class=\"excerpt small\">Find detailed tutorials and expert tips to make the most of our services.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"hidden\">\n\n          <a href=\"#\"\n                         aria-label=\"Learn More\">        <span class=\"ll ll--c main-link \">Learn More<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/news\/\" aria-label=\"News\">        <span class=\"ll ll--c main-link \">News<\/span>\n                  <span class=\"excerpt small\">Get the latest industry updates and important announcements to stay informed.<\/span>\n              <\/a>\n      \n    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href=\"https:\/\/ecom.nets.eu\/event\/\" aria-label=\"Events\">        <span class=\"ll ll--c main-link \">Events<\/span>\n                  <span class=\"excerpt small\">Stay current and connected with our online and offline events.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/magazine\" aria-label=\"Magazine\">        <span class=\"ll ll--c main-link \">Magazine<\/span>\n                  <span class=\"excerpt small\">Stay ahead with our innovative payment magazine.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                          <div class=\"topics\">\n                <p>Popular topics:<\/p>\n                <ul>\n                                                          <li>\n                      <a href=\"https:\/\/ecom.nets.eu\/topic\/voice-commerce\/\">Voice Commerce<\/a>\n                    <\/li>\n                                                          <li>\n                      <a href=\"https:\/\/ecom.nets.eu\/topic\/payment-methods\/\">Payment Methods<\/a>\n                    <\/li>\n                                  <\/ul>\n              <\/div>\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li class=\"parent-menu \">\n\n          <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Developers\">Developers<\/a>\n      \n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Developers<\/p>\n              <div class=\"description\">\n                <p>Nets&#8216; online payment solution for e-commerce is the quickest way to build conversion optimised checkout. It\u2019s a true Plug-and-Play checkout\u2014 or we have the API.<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n          <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Woman-working-at-desk.webp\" type=\"\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Woman-working-at-desk.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Woman-working-at-desk.webp\" alt=\"woman working at desk\" width=\"300\" height=\"152\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"ON THE DEVELOPER PORTAL\">        <span class=\"ll ll--c main-link \">ON THE DEVELOPER PORTAL<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/quickstart\/\" aria-label=\"Quickstart\">        <span class=\"ll ll--c main-link \">Quickstart<\/span>\n                  <span class=\"excerpt small\">APIs + integrations: embedded, hosted, in-app, plug ins.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/docs\/\" aria-label=\"Documentation\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">Documentation<\/span>\n                  <span class=\"excerpt small\">A range of integration options supported. Find what works for you.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/api\/\" aria-label=\"API docs\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">API docs<\/span>\n                  <span class=\"excerpt small\">Add online payments to your website or application.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/docs\/web-integration\/integrate-checkout-on-your-website-embedded\/\" aria-label=\"Webshop integrations\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link \">Webshop integrations<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"Developers\">        <span class=\"ll ll--c main-link \">Developers<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/docs\/web-integration\/integrate-checkout-on-your-website-embedded\/\" aria-label=\"Webshop integrations\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">Webshop integrations<\/span>\n                  <span class=\"excerpt small\">Enhance your webshop easily.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/partners\/\" aria-label=\"Partners\">        <span class=\"ll ll--c main-link \">Partners<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    <\/nav>\n  \n    <div class=\"top-bar\" style=\"display: none;\">\n      <div 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<div class=\"c\">\n    <div class=\"blog-cover__left\">\n      <div class=\"blog-cover__category\">\n        <svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 18 19\">\n  <g fill=\"#fff\">\n    <path\n      d=\"M15.6207 4.13173c-.2095 0-.3793.16983-.3793.37932V14.9938c0 .3993-.3249.7241-.7242.7241H3.48276c-.3993 0-.72414-.3248-.72414-.7241V3.4076c0-.09508.07734-.17242.17241-.17242H13.4138c.0951 0 .1724.07734.1724.17242v11.0345c0 .2095.1698.3793.3793.3793.2095 0 .3793-.1698.3793-.3793V3.4076c0-.51338-.4176-.93104-.931-.93104H2.93103C2.41766 2.47656 2 2.89422 2 3.4076v11.5862c0 .8176.66516 1.4828 1.48276 1.4828H14.5172c.8176 0 1.4828-.6652 1.4828-1.4828V4.51105c0-.20949-.1698-.37932-.3793-.37932Z\"><\/path>\n    <path\n      d=\"M4.03361 14.2703h8.27589c.2095 0 .3793-.1698.3793-.3793 0-.2095-.1698-.3793-.3793-.3793H4.03361c-.20949 0-.37931.1698-.37931.3793 0 .2095.16982.3793.37931.3793ZM12.3107 11.3037H9.0004c-.20949 0-.37931.1698-.37931.3793 0 .2095.16982.3793.37931.3793h3.3103c.2095 0 .3794-.1698.3794-.3793 0-.2095-.1699-.3793-.3794-.3793ZM12.3107 9.09863H9.0004c-.20949 0-.37931.16982-.37931.37931 0 .20949.16982.37931.37931.37931h3.3103c.2095 0 .3794-.16982.3794-.37931 0-.20949-.1699-.37931-.3794-.37931ZM12.3107 6.89062H9.0004c-.20949 0-.37931.16983-.37931.37932 0 .20949.16982.37931.37931.37931h3.3103c.2095 0 .3794-.16982.3794-.37931 0-.20949-.1699-.37932-.3794-.37932ZM12.3095 4.68457H4.03361c-.20949 0-.37931.16982-.37931.37931 0 .20949.16982.37931.37931.37931h8.27589c.2095 0 .3793-.16982.3793-.37931 0-.20949-.1698-.37931-.3793-.37931ZM4.03361 12.063h3.31034c.20949 0 .37931-.1698.37931-.3793V7.26994c0-.20949-.16982-.37932-.37931-.37932H4.03361c-.20949 0-.37931.16983-.37931.37932v4.41376c0 .2095.16982.3793.37931.3793Zm.37931-4.41375h2.55172v3.65515H4.41292V7.64925Z\"><\/path>\n  <\/g>\n<\/svg>        <span>Blog<\/span>\n      <\/div>\n      <h1>Wie wird mein Online-Shop erfolgreich?<\/h1>\n      <span class=\"reading-time\"><svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"21\" viewBox=\"0 0 21 21\" fill=\"none\">\n  <path d=\"M10.5 4C6.925 4 4 6.925 4 10.5C4 14.075 6.925 17 10.5 17C14.075 17 17 14.075 17 10.5C17 6.925 14.075 4 10.5 4ZM10.5 15.7C7.6335 15.7 5.3 13.3665 5.3 10.5C5.3 7.6335 7.6335 5.3 10.5 5.3C13.3665 5.3 15.7 7.6335 15.7 10.5C15.7 13.3665 13.3665 15.7 10.5 15.7ZM10.825 7.25H9.85V11.15L13.23 13.23L13.75 12.385L10.825 10.63V7.25Z\" fill=\"#212861\"><\/path>\n<\/svg>6 min. read  |  published on 06.06.2024<\/span>\n    <\/div>\n\n    \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Makaira-brandpfeil-Interview-480x298.png\" type=\"image\/png\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Makaira-brandpfeil-Interview.png\" type=\"image\/png\">\n  \n      <img fetchpriority=\"high\" decoding=\"async\" loading=\"eager\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Makaira-brandpfeil-Interview.png\" alt=\"nexi makaira brandpfeil interview\" width=\"785\" height=\"488\">\n  <\/picture>\n  <\/div>\n<\/section>\n\n\n<section class=\"text\">\n  <div class=\"c text-content \">\n    \n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"nexi-roadshow-drei-e-commerce-experten-im-gesprach\">Nexi Roadshow: Drei E-Commerce Experten im Gespr\u00e4ch<\/h2>\n\n\n\n<p>Von der Startseite \u00fcber die Produktseiten bis hin zum Checkout: Ein Online-Shop hat viele Komponenten, die alle ihre eigenen T\u00fccken mit sich bringen. Auch \u00fcber die eigentliche Website hinaus, muss sich ein H\u00e4ndler dar\u00fcber Gedanken machen, wie er \u00fcberhaupt Traffic auf diese bekommt. Was gibt es zu beachten? Welche Herausforderungen werden in den n\u00e4chsten Jahren auf die E-Commerce Landschaft zukommen? Jamal Febo, Head of Product Success bei Nexi, Jan Mei\u00dfner, Head of E-Commerce bei brandpfeil, und Lars Denzer, Business Development Manager bei Makaira, haben sich bei dem OMR-Festival in Hamburg zusammengetan, um genau diesen Fragen auf den Grund zu gehen und das Mysterium Online-Shop von allen Seiten zu beleuchten. Wir bringen Licht ins Dunkle.<\/p>\n\n\n\n<div class=\"media\">\n  \n    <div class=\"media__video\">\n      \n<figure class=\"video-player mw js-video\"  data-button-follow='{\"el\": \".video-player__overlay button\"}'>\n    <video src=\"https:\/\/25383166.fs1.hubspotusercontent-eu1.net\/hubfs\/25383166\/Nexi-Roadshow\/V4%20B241%20-%20Nexi%20Partner%20Video.mp4#t=0.5\" loading=\"lazy\" preload='metadata' width=\"1\" height=\"1\"><\/video>\n    <div class=\"video-player__overlay\" style=\"background-image:url('');\">\n    <button type=\"button\" aria-label=\"Play\"><svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"54\" height=\"54\" viewBox=\"0 0 54 54\" fill=\"none\">\n  <path d=\"M48.1702 21.0449C49.2509 21.6196 50.1549 22.4775 50.7852 23.5267C51.4156 24.5758 51.7486 25.7767 51.7486 27.0007C51.7486 28.2247 51.4156 29.4256 50.7852 30.4747C50.1549 31.5239 49.2509 32.3818 48.1702 32.9564L19.3433 48.6322C14.7015 51.1589 9 47.8739 9 42.6787V11.3249C9 6.12744 14.7015 2.84469 19.3433 5.36694L48.1702 21.0449Z\" fill=\"white\"><\/path>\n<\/svg><\/button>\n  <\/div>\n<\/figure>\n      <div class=\"overlay\"><\/div>\n    <\/div>\n  <\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"zeit-ist-kostbar\">Zeit ist kostbar<\/h2>\n\n\n\n<p>Jeder kennt es, keiner mag es. Wenn die Website, die man aufrufen will, ewig l\u00e4dt, verlieren viele die Geduld und verlassen die Seite oder brechen den Vorgang komplett ab. Wenn es dabei nur um ein witziges Katzenvideo geht, ist das nicht weiter schlimm und sorgt f\u00fcr geringe Irritation. Geht es jedoch um den Einkauf in einem Online-Shop, sind die Folgen der langen Wartezeit und daraus folgendem Kaufabbruch um einiges \u00e4rgerlicher, sowohl f\u00fcr den Kunden als auch den H\u00e4ndler. Lars Denzer erkl\u00e4rt es so, dass eine schnelle Ladezeit zu den Top 3 der wichtigsten Punkte f\u00fcr eine Online Storefront z\u00e4hlt. \u201eDie erste Seite sollte in unter einer Sekunde, optimalerweise in 0,6 Sekunden, geladen werden, sodass der Nutzer eine positive Erfahrung hat.\u201c Jamal Febo unterst\u00fctzt dies: \u201eNiemand mag lange in der Schlange stehen, das gilt auch f\u00fcr den Checkout.\u201c Au\u00dferdem sorgen zu viele Angaben und Fragen im Bezahlprozess auch daf\u00fcr, dass Kunden ihren Einkauf hinterfragen und ihn gegebenenfalls abbrechen.<\/p>\n\n\n\n<p>Die L\u00f6sung? Den Prozess so einfach und kurz zu gestalten wie m\u00f6glich. Nur die notwendigsten Abfragen, im Idealfall geb\u00fcndelt auf einer Seite, sodass diese nicht unn\u00f6tig oft geladen werden muss. Hier k\u00f6nnen auch Neuheiten eingebaut werden, die diese Schritte noch weiter verk\u00fcrzen. Nexi bietet beispielsweise das Turbo Selling an. Dank der Integration von Nexi in das Makaira System k\u00f6nnen die H\u00e4ndler ihren Kunden nun die Bezahlung auf der Produktseite anbieten. Alle Informationen und Angaben auf einer Seite: Das macht den Einkauf schnell und steigert die Conversion.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"die-produktseite-was-kaufe-ich-uberhaupt\">Die Produktseite: Was kaufe ich \u00fcberhaupt?<\/h2>\n\n\n\n<p>In der Theorie ist diese Seite einfach und schnell gestaltet. Das Produkt muss beschrieben, durch Fotos bildlich pr\u00e4sentiert und per Kaufbutton in den Warenkorb hinzugef\u00fcgt werden. Ganz so einfach ist die perfekte Umsetzung am Ende jedoch nicht. Lars Denzer erkl\u00e4rt: \u201eDie Artikeldetailseite soll schl\u00fcssig und sehr gut beschrieben sein. Sie sollte hervorragende Bilder, die Verf\u00fcgbarkeit, den Preis, die Lieferzeit und wenn m\u00f6glich sogar schon die verf\u00fcgbaren Zahlarten beinhalten.\u201c Diese Informationen m\u00fcssen gleichzeitig visuell aufbereitet sein und idealerweise zum gesamten Designkonzept passen. Dies ist auch ein Teil der Herausforderungen, die es beim Erstellen einer Onlinepr\u00e4senz gibt. brandpfeil unterst\u00fctzt H\u00e4ndler in dieser Hinsicht. Jan Mei\u00dfner stellt die Arbeit der Agentur so dar: \u201eDas erste Team unterst\u00fctzt bei der Gestaltung, dem Design und der Konzeption der Online-Shops.\u201c So werden H\u00e4ndler auf die wichtigsten Details hingewiesen und gute Weichen f\u00fcr den zuk\u00fcnftigen Erfolg gestellt.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"der-checkout-schnell-aber-nicht-hastig\">Der Checkout: schnell aber nicht hastig<\/h2>\n\n\n\n<p>\u201eWenn der Kunde beim Checkout ankommt, hat er bereits den gr\u00f6\u00dften Teil seiner Reise hinter sich. Er m\u00f6chte gerne kaufen,\u201c betont Jan Mei\u00dfner. Deswegen geht es in diesem Schritt eigentlich nur noch darum der Kaufentscheidung grunds\u00e4tzlich nicht im Weg zu stehen und optimalerweise sie noch zu unterst\u00fctzen. Das kann ein H\u00e4ndler sicherstellen, indem diese Seite technisch einwandfrei performt. Zum anderen geh\u00f6ren auch die entsprechenden Zahlungsarten dazu. Jamal Febo r\u00e4t: \u201eMan muss ich im Klaren sein, dass es ein \u00dcberangebot von Zahlarten gibt. Deswegen muss man sich fragen: Welche Zahlarten machen Sinn?\u201c Er macht auch deutlich, dass ein Online-Shop nicht alle verf\u00fcgbaren Zahlungsmethoden braucht und auch nicht haben sollte. Welche Arten relevant sind, ist von der Region und der durchschnittlichen Warenkorbgr\u00f6\u00dfe abh\u00e4ngig. Auch die Zielgruppe spielt eine Rolle.<\/p>\n\n\n\n<p>In den kommenden Jahren sehen die Experten die Herausforderung darin, am Ball der Zeit zu bleiben. Es gibt viele neue Zahlungsarten, die den Markt erobern, aber da das \u00dcberangebot keine Option ist, muss sich der H\u00e4ndler eingehend damit besch\u00e4ftigen, welche Zahlungsmethoden er anbieten sollte. Au\u00dferdem ist der Markt, vor allem in Deutschland, sehr fragmentiert. Deswegen sollte die Einfachheit im Vordergrund stehen. Jamal Febo formuliert es so: \u201eStichwort Simplicity. Dahin geht der Trend.\u201c<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"marketing-herausforderungen\">Marketing Herausforderungen<\/h2>\n\n\n\n<p>Wenn der Online-Shop optimiert ist, die richtigen Zahlungsarten ausgew\u00e4hlt und integriert sind und die Artikeldetailseite alle wichtigen Informationen enth\u00e4lt, steht der H\u00e4ndler vor einer erneuten Herausforderung: dem Marketing. Jan Mei\u00dfner betont, dass das Angebot als Startpunkt f\u00fcr das Marketing gelten sollte. Welches Produkt verkauft man zu welchem Preis? Darauf basierend wird dann die Marketing-Strategie formuliert. Wie auch beim Checkout gilt hier: Der richtige Mix macht den Unterschied. Performance Marketing, Suchmaschinenoptimierung, E-Mail-Marketing: Die Auswahl ist gro\u00df, aber der H\u00e4ndler muss anhand seiner Zielgruppe entscheiden, welche Kan\u00e4le f\u00fcr das eigene Gesch\u00e4ft Sinn ergeben.<\/p>\n\n\n\n<p>Was gibt es in diesem Bereich f\u00fcr neue Herausforderungen? Die sozialen Medien. Social Media f\u00fcr die Vermarktung des Online-Shops zu nutzen ist ein Ph\u00e4nomen der j\u00fcngeren Zeit. Die K\u00fcrze der Zeit \u00e4ndert jedoch nichts an der Effektivit\u00e4t. Lars Denzer sieht diesen Marketingkanal als echten Game-Changer. Dieser wird allerdings noch nicht vollends genutzt. Gr\u00f6\u00dfere oder etablierte H\u00e4ndler lassen die Social Media Vermarktung eher links liegen und beharren auf die altbew\u00e4hrten Methoden. \u201eDa tun sich kleiner, j\u00fcngere H\u00e4ndler, die mit dem Medium vertraut sind, einfacher,\u201c erkl\u00e4rt Lars Denzer. Diese Neuheit zu akzeptieren und in die Gesch\u00e4ftsstrategie aufzunehmen, sollte von Online-H\u00e4ndlern dringend angegangen werden.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"viele-herausforderungen-mit-einer-losungsstrategie-einfachheit\">Viele Herausforderungen mit einer L\u00f6sungsstrategie: Einfachheit<\/h2>\n\n\n\n<p>Im Gespr\u00e4ch der drei Experten wurden viele Neuheiten und Challenges besprochen. Eines wird schnell klar: Der Arbeitsalltag von Online-H\u00e4ndlern ist kein einfaches Unterfangen. Umso wichtiger ist es deswegen den Prozess so einfach wie m\u00f6glich zu gestalten und mit der Hilfe von guten Partnern die Komplexit\u00e4t abzugeben. So wird ein Online-Shop zum Erfolg.<\/p>\n\n\n\n<p>Ihr wollt mehr \u00fcber die Angebote f\u00fcr H\u00e4ndler von Nexi erfahren? Diese findet Ihr&nbsp;<a href=\"https:\/\/ecom.nets.eu\/de\/preise\/\" target=\"_blank\" rel=\"noreferrer noopener\">hier<\/a>.&nbsp;Und wenn Ihr mehr \u00fcber uns, die Nexi Generation, erfahren wollt, klickt gerne&nbsp;<a href=\"https:\/\/ecom.nets.eu\/de\/nexi-partner\/\" target=\"_blank\" rel=\"noreferrer noopener\">hier<\/a>!<\/p>\n\n\n\n<section class=\"contributor\">\n  <div class=\"c\">\n    <div class=\"header\">\n      <svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" viewBox=\"0 0 22 22\" fill=\"none\">\n  <path d=\"M12.6473 11.0758C12.6481 11.0751 12.6489 11.0743 12.6498 11.0735C12.6522 11.0714 12.6546 11.0692 12.6569 11.067C12.6592 11.0649 12.6614 11.0628 12.6636 11.0607C12.6645 11.0599 12.6654 11.0591 12.6662 11.0582C12.6662 11.0582 12.6663 11.0582 12.6662 11.0582L13.6681 10.0563C13.8044 9.92002 13.8044 9.6991 13.6681 9.56281C13.5319 9.42654 13.3109 9.42654 13.1747 9.56281L12.4195 10.318L11.1185 9.017L14.2139 5.92156L15.5149 7.22255L14.9691 7.76834C14.8328 7.90461 14.8328 8.12555 14.9691 8.26182C15.1054 8.39811 15.3263 8.39809 15.4626 8.26182L16.2551 7.4693C16.3914 7.33303 16.3914 7.11209 16.2551 6.97582L16.143 6.86366L16.973 6.03368C17.0384 5.96824 17.0752 5.8795 17.0752 5.78695C17.0752 5.69442 17.0384 5.60566 16.973 5.54022L15.8963 4.46353C15.76 4.32726 15.539 4.32726 15.4028 4.46353L14.5728 5.29351L14.4606 5.18135C14.3244 5.04508 14.1034 5.04506 13.9672 5.18135L13.473 5.67552C12.7448 5.17923 11.7415 5.2537 11.096 5.89911C11.0909 5.90428 11.086 5.90961 11.0812 5.91501C11.0758 5.9198 11.0704 5.92471 11.0653 5.9299L8.41493 8.58024C8.27866 8.71651 8.27866 8.93745 8.41493 9.07372C8.48307 9.14187 8.57236 9.17593 8.66165 9.17593C8.75097 9.17593 8.84026 9.14187 8.9084 9.07372L11.5588 6.42338C11.5639 6.41821 11.5688 6.41288 11.5736 6.40748C11.579 6.40271 11.5844 6.39778 11.5895 6.39259C11.9613 6.02085 12.5224 5.95109 12.9652 6.1833L10.3783 8.77025C10.3775 8.77109 10.3767 8.77195 10.3759 8.77279C10.3737 8.77504 10.3715 8.77735 10.3693 8.77968C10.3672 8.78195 10.3651 8.78426 10.3631 8.78659C10.3623 8.78749 10.3614 8.78833 10.3607 8.78924L5.90135 13.965L4.83392 15.0324C4.7956 15.0707 4.76674 15.1174 4.74961 15.1688L4.21127 16.7838C4.16948 16.9092 4.20212 17.0474 4.29559 17.1409C4.36209 17.2074 4.45126 17.2431 4.54236 17.2431C4.57928 17.2431 4.61651 17.2373 4.65267 17.2252L6.2677 16.6869C6.31908 16.6697 6.36577 16.6409 6.40407 16.6026L7.47158 15.5351L12.6473 11.0758ZM15.6495 5.20376L16.2327 5.78695L15.6495 6.3702L15.0663 5.78699L15.6495 5.20376ZM10.6441 9.52949L11.907 10.7924L7.25169 14.8033L6.63316 14.1848L10.6441 9.52949ZM5.96885 16.0508L5.09403 16.3425L5.38563 15.4677L6.15734 14.6959L6.74055 15.2791L5.96885 16.0508Z\" fill=\"#212861\"><\/path>\n<\/svg>      <span>contributor<\/span>\n    <\/div>\n    <div class=\"contributor__content\">\n      \n<picture class=\"mw\">\n          <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/jc-blog.png\" type=\"\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/jc-blog.png\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/jc-blog.png\" alt=\"jc blog\" width=\"344\" height=\"408\">\n  <\/picture>\n\n      <div class=\"more-information\">\n        <h3>Jennie Johansson Carnhamre  <br>Senior Partner Marketing Manager E-Commerce DACH<\/h3>\n          <span class=\"about\">Jennie verantwortet das E-Commerce Partner Marketing in DACH und arbeitet eng mit dem Partner Management Team zusammen. Als selbsternannter Payment-Nerd hat sie die gesamte Partnerlandschaft von Nexi im Blick und entwickelt gemeinsame Aktionen und Materialien rund um das Thema Payment von Nexi.<\/span>\n          <button class=\"read-more ll ll--g\" onclick=\"expand()\">Read more<\/button>\n              <\/div>\n    <\/div>\n  <\/div>\n\n  <script>\n    function expand() {\n      var aboutText = document.querySelector('.about');\n      aboutText.classList.toggle('expanded');\n    }\n  <\/script>\n<\/section><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"aside\">\n  <ul class=\"aside__items-wrapper\">\n                  <li class=\"item\">\n          <span class=\"pre-header\">Topics<\/span>\n          <div class=\"tags-container\">\n            <ul class=\"tags\">\n                              <li>\n                  <a href=\"https:\/\/ecom.nets.eu\/at\/topic\/ecommerce-trends-at\/\">\n                    Ecommerce Trends                  <\/a>\n                <\/li>\n                          <\/ul>\n          <\/div>\n        <\/li>\n      \n      \n      \n      \n      <\/ul>\n<\/div>\n\n\n<div class=\"wp-block-rank-math-toc-block\" id=\"rank-math-toc\"><div>Table of Contents<\/div><nav><ul><li><a href=\"#wie-bezahlen-deutsche-ihre-online-einkaufe\">Wie bezahlen Deutsche ihre Online-Eink\u00e4ufe?<\/a><\/li><li><a href=\"#lokal-statt-global\">Lokal statt global<\/a><\/li><li><a href=\"#wir-werden-praktischer-was-kaufen-deutsche\">Wir werden praktischer! Was kaufen Deutsche?<\/a><\/li><li><a href=\"#reisen-wofur-geben-deutsche-am-meisten-geld-aus\">Reisen: Wof\u00fcr geben Deutsche am meisten Geld aus?<\/a><\/li><li><a href=\"#was-machen-die-nachbarn\">Was machen die Nachbarn?<\/a><\/li><li><a href=\"#europa-wie-sieht-es-in-anderen-landern-aus\">Europa: Wie sieht es in anderen L\u00e4ndern aus?<\/a><\/li><\/ul><\/nav><\/div>\n<\/div>\n<\/div>\n\n\n  <\/div>\n<\/section>\n\n\n<section class=\"related-content\">\n  <div class=\"c\">\n\n          <div class=\"related-content__header\">\n        <h2 class=\"h1\">Wissenscenter<\/h2>\n        <a class=\"btn btn--outline\" href=\"https:\/\/ecom.nets.eu\/de\/wissenscenter\/\" aria-label=\"ZU DEN INSIGHTS\">ZU DEN INSIGHTS<\/a>\n      <\/div>\n\n    \n    <ul class=\"related-content__items\">\n              \n        <li>\n          \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/10\/Follow-these-4-Tips-to-Ensure-Your-Black-Friday-is-a-Success-Square-format-Compressify.io_-480x480.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/10\/Follow-these-4-Tips-to-Ensure-Your-Black-Friday-is-a-Success-Square-format-Compressify.io_.webp\" type=\"image\/webp\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/10\/Follow-these-4-Tips-to-Ensure-Your-Black-Friday-is-a-Success-Square-format-Compressify.io_.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/10\/Follow-these-4-Tips-to-Ensure-Your-Black-Friday-is-a-Success-Square-format-Compressify.io_.webp\" alt=\"follow these 4 tips to ensure your black friday is a success &#8211; square format (compressify.io)\" width=\"3360\" height=\"3360\">\n  <\/picture>\n\n          <div class=\"related-content__content\">\n            <div class=\"related-content__headline\">\n              <a href=\"#\"\n                 class=\"related-content__category blog\">\n                <svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 18 19\">\n  <g fill=\"#fff\">\n    <path\n      d=\"M15.6207 4.13173c-.2095 0-.3793.16983-.3793.37932V14.9938c0 .3993-.3249.7241-.7242.7241H3.48276c-.3993 0-.72414-.3248-.72414-.7241V3.4076c0-.09508.07734-.17242.17241-.17242H13.4138c.0951 0 .1724.07734.1724.17242v11.0345c0 .2095.1698.3793.3793.3793.2095 0 .3793-.1698.3793-.3793V3.4076c0-.51338-.4176-.93104-.931-.93104H2.93103C2.41766 2.47656 2 2.89422 2 3.4076v11.5862c0 .8176.66516 1.4828 1.48276 1.4828H14.5172c.8176 0 1.4828-.6652 1.4828-1.4828V4.51105c0-.20949-.1698-.37932-.3793-.37932Z\"><\/path>\n    <path\n      d=\"M4.03361 14.2703h8.27589c.2095 0 .3793-.1698.3793-.3793 0-.2095-.1698-.3793-.3793-.3793H4.03361c-.20949 0-.37931.1698-.37931.3793 0 .2095.16982.3793.37931.3793ZM12.3107 11.3037H9.0004c-.20949 0-.37931.1698-.37931.3793 0 .2095.16982.3793.37931.3793h3.3103c.2095 0 .3794-.1698.3794-.3793 0-.2095-.1699-.3793-.3794-.3793ZM12.3107 9.09863H9.0004c-.20949 0-.37931.16982-.37931.37931 0 .20949.16982.37931.37931.37931h3.3103c.2095 0 .3794-.16982.3794-.37931 0-.20949-.1699-.37931-.3794-.37931ZM12.3107 6.89062H9.0004c-.20949 0-.37931.16983-.37931.37932 0 .20949.16982.37931.37931.37931h3.3103c.2095 0 .3794-.16982.3794-.37931 0-.20949-.1699-.37932-.3794-.37932ZM12.3095 4.68457H4.03361c-.20949 0-.37931.16982-.37931.37931 0 .20949.16982.37931.37931.37931h8.27589c.2095 0 .3793-.16982.3793-.37931 0-.20949-.1698-.37931-.3793-.37931ZM4.03361 12.063h3.31034c.20949 0 .37931-.1698.37931-.3793V7.26994c0-.20949-.16982-.37932-.37931-.37932H4.03361c-.20949 0-.37931.16983-.37931.37932v4.41376c0 .2095.16982.3793.37931.3793Zm.37931-4.41375h2.55172v3.65515H4.41292V7.64925Z\"><\/path>\n  <\/g>\n<\/svg>\n                <span>Blog<\/span>\n              <\/a>\n\n              <a href=\"https:\/\/ecom.nets.eu\/at\/blog\/vier-tipps-damit-ihr-black-friday-ein-voller-erfolg-wird\/\" aria-label=\"Vier Tipps, damit Ihr Black Friday ein voller Erfolg wird!\" class=\"article-name\">\n                <h3>Vier Tipps, damit Ihr Black Friday ein voller Erfolg wird!<\/h3>\n              <\/a>\n            <\/div>\n\n            <div class=\"related-content__bottom\">\n              <div class=\"tags-container\">\n                <ul class=\"tags\">\n                                      <li>\n                      <a href=\"https:\/\/ecom.nets.eu\/at\/topic\/ecommerce-optimization-at\/\">\n                        Ecommerce Optimization                      <\/a>\n                    <\/li>\n                                  <\/ul>\n                <button id=\"showAll\">...<\/button>\n              <\/div>\n              <a href=\"https:\/\/ecom.nets.eu\/at\/blog\/vier-tipps-damit-ihr-black-friday-ein-voller-erfolg-wird\/\" aria-label=\"Vier Tipps, damit Ihr Black Friday ein voller Erfolg wird!\" class=\"related-content__cta desktop\">\n                <span class=\"time-to-read\">5 min<\/span>\n                <svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 24 25\">\n  <rect width=\"24\" height=\"24\" x=\"24\" y=\".476562\" fill=\"#fff\" rx=\"12\" transform=\"rotate(90 24 .476562)\"\/>\n  <path fill=\"#212861\" d=\"M8.66667 11.9938h5.51213l-2.1409-2.16951.6727-.68171L16 12.4759l-3.2894 3.3333-.6727-.6817 2.1409-2.1695H8.66667v-.9642Z\"><\/path>\n<\/svg>              <\/a>\n            <\/div>\n          <\/div>\n        <\/li>\n              \n        <li>\n          \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/02\/4-e-commerce-trends-straight-out-of-a-sci-fi-movie-Square-format-Compressify.io_-480x480.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/02\/4-e-commerce-trends-straight-out-of-a-sci-fi-movie-Square-format-Compressify.io_.webp\" type=\"image\/webp\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/02\/4-e-commerce-trends-straight-out-of-a-sci-fi-movie-Square-format-Compressify.io_.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/02\/4-e-commerce-trends-straight-out-of-a-sci-fi-movie-Square-format-Compressify.io_.webp\" alt=\"4 e commerce trends straight out of a sci fi movie &#8211; square format (compressify.io)\" width=\"3360\" height=\"3360\">\n  <\/picture>\n\n          <div class=\"related-content__content\">\n            <div class=\"related-content__headline\">\n              <a href=\"#\"\n                 class=\"related-content__category blog\">\n                <svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 18 19\">\n  <g fill=\"#fff\">\n    <path\n      d=\"M15.6207 4.13173c-.2095 0-.3793.16983-.3793.37932V14.9938c0 .3993-.3249.7241-.7242.7241H3.48276c-.3993 0-.72414-.3248-.72414-.7241V3.4076c0-.09508.07734-.17242.17241-.17242H13.4138c.0951 0 .1724.07734.1724.17242v11.0345c0 .2095.1698.3793.3793.3793.2095 0 .3793-.1698.3793-.3793V3.4076c0-.51338-.4176-.93104-.931-.93104H2.93103C2.41766 2.47656 2 2.89422 2 3.4076v11.5862c0 .8176.66516 1.4828 1.48276 1.4828H14.5172c.8176 0 1.4828-.6652 1.4828-1.4828V4.51105c0-.20949-.1698-.37932-.3793-.37932Z\"><\/path>\n    <path\n      d=\"M4.03361 14.2703h8.27589c.2095 0 .3793-.1698.3793-.3793 0-.2095-.1698-.3793-.3793-.3793H4.03361c-.20949 0-.37931.1698-.37931.3793 0 .2095.16982.3793.37931.3793ZM12.3107 11.3037H9.0004c-.20949 0-.37931.1698-.37931.3793 0 .2095.16982.3793.37931.3793h3.3103c.2095 0 .3794-.1698.3794-.3793 0-.2095-.1699-.3793-.3794-.3793ZM12.3107 9.09863H9.0004c-.20949 0-.37931.16982-.37931.37931 0 .20949.16982.37931.37931.37931h3.3103c.2095 0 .3794-.16982.3794-.37931 0-.20949-.1699-.37931-.3794-.37931ZM12.3107 6.89062H9.0004c-.20949 0-.37931.16983-.37931.37932 0 .20949.16982.37931.37931.37931h3.3103c.2095 0 .3794-.16982.3794-.37931 0-.20949-.1699-.37932-.3794-.37932ZM12.3095 4.68457H4.03361c-.20949 0-.37931.16982-.37931.37931 0 .20949.16982.37931.37931.37931h8.27589c.2095 0 .3793-.16982.3793-.37931 0-.20949-.1698-.37931-.3793-.37931ZM4.03361 12.063h3.31034c.20949 0 .37931-.1698.37931-.3793V7.26994c0-.20949-.16982-.37932-.37931-.37932H4.03361c-.20949 0-.37931.16983-.37931.37932v4.41376c0 .2095.16982.3793.37931.3793Zm.37931-4.41375h2.55172v3.65515H4.41292V7.64925Z\"><\/path>\n  <\/g>\n<\/svg>\n                <span>Blog<\/span>\n              <\/a>\n\n              <a href=\"https:\/\/ecom.nets.eu\/at\/blog\/4-e-commerce-trends\/\" aria-label=\"So machen Sie Ihr Gesch\u00e4ft zukunftssicher\" class=\"article-name\">\n                <h3>So machen Sie Ihr Gesch\u00e4ft zukunftssicher<\/h3>\n              <\/a>\n            <\/div>\n\n            <div class=\"related-content__bottom\">\n              <div class=\"tags-container\">\n                <ul class=\"tags\">\n                                      <li>\n                      <a href=\"https:\/\/ecom.nets.eu\/at\/topic\/ecommerce-trends-at\/\">\n                        Ecommerce Trends                      <\/a>\n                    <\/li>\n                                  <\/ul>\n                <button id=\"showAll\">...<\/button>\n              <\/div>\n              <a href=\"https:\/\/ecom.nets.eu\/at\/blog\/4-e-commerce-trends\/\" aria-label=\"So machen Sie Ihr Gesch\u00e4ft zukunftssicher\" class=\"related-content__cta desktop\">\n                <span class=\"time-to-read\">5 min<\/span>\n                <svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 24 25\">\n  <rect width=\"24\" height=\"24\" x=\"24\" y=\".476562\" fill=\"#fff\" rx=\"12\" transform=\"rotate(90 24 .476562)\"\/>\n  <path fill=\"#212861\" d=\"M8.66667 11.9938h5.51213l-2.1409-2.16951.6727-.68171L16 12.4759l-3.2894 3.3333-.6727-.6817 2.1409-2.1695H8.66667v-.9642Z\"><\/path>\n<\/svg>              <\/a>\n            <\/div>\n          <\/div>\n        <\/li>\n              \n        <li>\n          \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/American-Express-Nets-480x265.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/American-Express-Nets.webp\" type=\"image\/webp\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/American-Express-Nets.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/American-Express-Nets.webp\" alt=\"american express nets\" width=\"1024\" height=\"565\">\n  <\/picture>\n\n          <div class=\"related-content__content\">\n            <div class=\"related-content__headline\">\n              <a href=\"#\"\n                 class=\"related-content__category blog\">\n                <svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 18 19\">\n  <g fill=\"#fff\">\n    <path\n      d=\"M15.6207 4.13173c-.2095 0-.3793.16983-.3793.37932V14.9938c0 .3993-.3249.7241-.7242.7241H3.48276c-.3993 0-.72414-.3248-.72414-.7241V3.4076c0-.09508.07734-.17242.17241-.17242H13.4138c.0951 0 .1724.07734.1724.17242v11.0345c0 .2095.1698.3793.3793.3793.2095 0 .3793-.1698.3793-.3793V3.4076c0-.51338-.4176-.93104-.931-.93104H2.93103C2.41766 2.47656 2 2.89422 2 3.4076v11.5862c0 .8176.66516 1.4828 1.48276 1.4828H14.5172c.8176 0 1.4828-.6652 1.4828-1.4828V4.51105c0-.20949-.1698-.37932-.3793-.37932Z\"><\/path>\n    <path\n      d=\"M4.03361 14.2703h8.27589c.2095 0 .3793-.1698.3793-.3793 0-.2095-.1698-.3793-.3793-.3793H4.03361c-.20949 0-.37931.1698-.37931.3793 0 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