{"id":11326,"date":"2023-07-01T09:58:00","date_gmt":"2023-07-01T09:58:00","guid":{"rendered":"https:\/\/ecom.nets.eu\/blog\/die-4-typen-von-online-kaeufern-und-wie-diese-zu-wiederkehrenden-kaeufern-werden\/"},"modified":"2023-07-01T09:58:00","modified_gmt":"2023-07-01T09:58:00","slug":"die-4-typen-von-online-kaeufern-und-wie-diese-zu-wiederkehrenden-kaeufern-werden","status":"publish","type":"blog","link":"https:\/\/ecom.nets.eu\/at\/blog\/die-4-typen-von-online-kaeufern-und-wie-diese-zu-wiederkehrenden-kaeufern-werden\/","title":{"rendered":"Die 4 Typen von Online-K\u00e4ufern \u2013 und wie man sie dazu bringt, immer wieder bei Ihnen einzukaufen"},"content":{"rendered":"\n<header class=\"navigation \" role=\"navigation\">\n\n  <div class=\"top-bar\" style=\"display: none;\">\n      <div class=\"c\">\n      <div class=\"lang js-lang-trigger\">\n        \n<div\n\t class=\"wpml-ls-statics-shortcode_actions wpml-ls wpml-ls-legacy-dropdown js-wpml-ls-legacy-dropdown\">\n\t<ul>\n\n\t\t<li 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it easier to keep track of the money.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"BUSINESS MANAGEMENT\">        <span class=\"ll ll--c main-link \">BUSINESS MANAGEMENT<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/dashboard\/\" class=\"ll ll--c\" aria-label=\"Dashboard\">        <span class=\"ll ll--c main-link \">Dashboard<\/span>\n                  <span class=\"excerpt small\">Valuable insights and control over your online business.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li class=\"parent-menu \">\n\n    <span class=\"trigger\">      <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Why us\">Why us<\/a>\n      <\/span>\n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Why us<\/p>\n              <div class=\"description\">\n                <p>Nets&#8216; online payment solution for e-commerce helps you manage and process customer payments to optimise the shopping experience. For more sales and less abandoned shopping carts!<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n          <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborating-at-Desk.webp\" type=\"\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborating-at-Desk.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborating-at-Desk.webp\" alt=\"collaborating at desk\" width=\"300\" height=\"153\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"Use Cases\">        <span class=\"ll ll--c main-link \">Use Cases<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/optimise-sales\/\" class=\"ll ll--c\" aria-label=\"Optimise Sales\">        <span class=\"ll ll--c main-link \">Optimise Sales<\/span>\n                  <span class=\"excerpt small\">How to win at the all-important checkout point.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/expand-abroad\/\" class=\"ll ll--c\" aria-label=\"Expand Abroad\">        <span class=\"ll ll--c main-link \">Expand Abroad<\/span>\n                  <span class=\"excerpt small\">Helping you grow by selling across borders.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/offer-subscriptions\/\" class=\"ll ll--c\" aria-label=\"Subscriptions\">        <span class=\"ll ll--c main-link \">Subscriptions<\/span>\n                  <span class=\"excerpt small\">Keep your customers stuck on you!<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"Business types\">        <span class=\"ll ll--c main-link \">Business types<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/retailers\/\" class=\"ll ll--c\" aria-label=\"Retailers\">        <span class=\"ll ll--c main-link \">Retailers<\/span>\n                  <span class=\"excerpt small\">How to succeed when selling goods online.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/services\/\" class=\"ll ll--c\" aria-label=\"Services\">        <span class=\"ll ll--c main-link \">Services<\/span>\n                  <span class=\"excerpt small\">Smart checkout to offer services with flexibility.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/travel-hospitality\/\" class=\"ll ll--c\" aria-label=\"Travel &amp; Hospitality\">        <span class=\"ll ll--c main-link \">Travel &amp; Hospitality<\/span>\n                  <span class=\"excerpt small\">Booking made easy! Reservations and more.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"About us\">        <span class=\"ll ll--c main-link \">About us<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/who-we-are\/\" class=\"ll ll--c\" aria-label=\"Who we are\">        <span class=\"ll ll--c main-link \">Who we are<\/span>\n                  <span class=\"excerpt small\">A European payments leader\u2014 with the local touch.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li class=\"parent-menu \">\n\n    <span class=\"trigger\">      <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Resources\">Resources<\/a>\n      <\/span>\n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Resources<\/p>\n              <div class=\"description\">\n                <p>Your chance to learn about industry trends, consumer behavior, and customer successes!<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n          <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Man-at-home-office-with-phone.webp\" type=\"\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Man-at-home-office-with-phone.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Man-at-home-office-with-phone.webp\" alt=\"man at home office with phone\" width=\"300\" height=\"152\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"https:\/\/ecom.nets.eu\/knowledge-hub\" class=\"ll ll--c\" aria-label=\"Knowledge hub\">        <span class=\"ll ll--c main-link \">Knowledge hub<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"hidden\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/knowledge-hub\/\" class=\"ll ll--c\" aria-label=\"Knowledge Hub\">        <span class=\"ll ll--c main-link \">Knowledge Hub<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/blog\/\" class=\"ll ll--c\" aria-label=\"Blogs\">        <span class=\"ll ll--c main-link \">Blogs<\/span>\n                  <span class=\"excerpt small\">The latest in product, industry, and market insight.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/report\/\" class=\"ll ll--c\" aria-label=\"Reports\">        <span class=\"ll ll--c main-link \">Reports<\/span>\n                  <span class=\"excerpt small\">In-depth research on consumer behavior and trends.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/guide\/\" class=\"ll ll--c\" aria-label=\"Guides\">        <span class=\"ll ll--c main-link \">Guides<\/span>\n                  <span class=\"excerpt small\">Find detailed tutorials and expert tips to make the most of our services.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"hidden\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"Learn More\">        <span class=\"ll ll--c main-link \">Learn More<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/news\/\" class=\"ll ll--c\" aria-label=\"News\">        <span class=\"ll ll--c main-link \">News<\/span>\n                  <span class=\"excerpt small\">Get the latest industry updates and important announcements to stay informed.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/customer-story\/\" class=\"ll ll--c\" aria-label=\"Customer Stories\">        <span class=\"ll ll--c main-link \">Customer Stories<\/span>\n                  <span class=\"excerpt small\">How other businesses succeed with Nets Easy.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/webinar\/\" class=\"ll ll--c\" aria-label=\"Webinars\">        <span class=\"ll ll--c main-link \">Webinars<\/span>\n                  <span class=\"excerpt small\">Stay current and connected both online and off.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"hidden\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"See more resources\">        <span class=\"ll ll--c main-link \">See more resources<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/event\/\" class=\"ll ll--c\" aria-label=\"Events\">        <span class=\"ll ll--c main-link \">Events<\/span>\n                  <span class=\"excerpt small\">Stay current and connected with our online and offline events.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/magazine\" class=\"ll ll--c\" aria-label=\"Magazine\">        <span class=\"ll ll--c main-link \">Magazine<\/span>\n                  <span class=\"excerpt small\">Stay ahead with our innovative payment magazine.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                          <div class=\"topics\">\n                <p>Popular topics:<\/p>\n                <ul>\n                                                          <li>\n                      <a href=\"https:\/\/ecom.nets.eu\/topic\/voice-commerce\/\">Voice Commerce<\/a>\n                    <\/li>\n                                                          <li>\n                      <a href=\"https:\/\/ecom.nets.eu\/topic\/payment-methods\/\">Payment Methods<\/a>\n                    <\/li>\n                                  <\/ul>\n              <\/div>\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li class=\"parent-menu \">\n\n    <span class=\"trigger\">      <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Developers\">Developers<\/a>\n      <\/span>\n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Developers<\/p>\n              <div class=\"description\">\n                <p>Nets&#8216; online payment solution for e-commerce is the quickest way to build conversion optimised checkout. It\u2019s a true Plug-and-Play checkout\u2014 or we have the API.<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n          <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Woman-working-at-desk.webp\" type=\"\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Woman-working-at-desk.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Woman-working-at-desk.webp\" alt=\"woman working at desk\" width=\"300\" height=\"152\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"ON THE DEVELOPER PORTAL\">        <span class=\"ll ll--c main-link \">ON THE DEVELOPER PORTAL<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/quickstart\/\" class=\"ll ll--c\" aria-label=\"Quickstart\">        <span class=\"ll ll--c main-link \">Quickstart<\/span>\n                  <span class=\"excerpt small\">APIs + integrations: embedded, hosted, in-app, plug ins.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/docs\/\" class=\"ll ll--c\" aria-label=\"Documentation\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">Documentation<\/span>\n                  <span class=\"excerpt small\">A range of integration options supported. Find what works for you.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/api\/\" class=\"ll ll--c\" aria-label=\"API docs\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">API docs<\/span>\n                  <span class=\"excerpt small\">Add online payments to your website or application.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/docs\/web-integration\/integrate-checkout-on-your-website-embedded\/\" class=\"ll ll--c\" aria-label=\"Webshop integrations\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link \">Webshop integrations<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n    <span class=\"trigger\">      <a href=\"#\"\n        class=\"ll ll--c\"                 aria-label=\"Developers\">        <span class=\"ll ll--c main-link \">Developers<\/span>\n              <\/a>\n      <\/span>\n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/docs\/web-integration\/integrate-checkout-on-your-website-embedded\/\" class=\"ll ll--c\" aria-label=\"Webshop integrations\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">Webshop integrations<\/span>\n                  <span class=\"excerpt small\">Enhance your webshop easily.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/partners\/\" class=\"ll ll--c\" aria-label=\"Partners\">        <span class=\"ll ll--c main-link \">Partners<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    <\/nav>\n              <\/div>\n            <div class=\"nav-bar__right\">\n\n                    <nav class=\"cta-menu\" >\n      <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/contact-sales\/\" class=\"btn btn--primary\" aria-label=\"Contact Sales\">        <span class=\"ll ll--c main-link rotate\">Contact Sales<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/portal.dibspayment.eu\/registration?lang=en\" class=\"btn btn--primary\" aria-label=\"SIGN UP\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">SIGN UP<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    <\/nav>\n                  <button type=\"button\" aria-label=\"Menu\" class=\"hamburger js-menu-trigger\" data-cursor=\"hamburger\">\n  <div class=\"hamburger__inner\">\n    <span class=\"line line--1\"><\/span>\n    <span class=\"line line--2\"><\/span>\n    <span class=\"line line--3\"><\/span>\n  <\/div>\n<\/button>\n            <\/div>\n        <\/div>\n\n    <\/div>\n\n\n<div class=\"nav-menu\" style=\"opacity:0;visibility:hidden;\">\n  <div class=\"c\">\n\n        <nav class=\"header-menu\" >\n      <ul>\n        \n  <li class=\"parent-menu \">\n\n          <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Payment solutions\">Payment solutions<\/a>\n      \n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Your complete payments provider<\/p>\n              <div class=\"description\">\n                <p>Nets Easy is a complete payments platform more than just a checkout we help every aspect of your business in managing and processing online customer payments.<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborative-Office-Environment-480x303.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborative-Office-Environment.webp\" type=\"image\/webp\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborative-Office-Environment.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborative-Office-Environment.webp\" alt=\"collaborative office environment\" width=\"1024\" height=\"647\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"Product\">        <span class=\"ll ll--c main-link \">Product<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/checkout\/\" aria-label=\"Checkout\">        <span class=\"ll ll--c main-link \">Checkout<\/span>\n                  <span class=\"excerpt small\">Easy for the customer, flexible for you.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/payment-methods\/\" aria-label=\"Payment Methods\">        <span class=\"ll ll--c main-link \">Payment Methods<\/span>\n                  <span class=\"excerpt small\">Let your customers pay how they want.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/one-page-shop\/\" aria-label=\"One Page Shop\">        <span class=\"ll ll--c main-link \">One Page Shop<\/span>\n                  <span class=\"excerpt small\">A webshop in minutes\u2014 easy, customizable, responsive.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/subscriptions\/\" aria-label=\"Subscriptions\">        <span class=\"ll ll--c main-link \">Subscriptions<\/span>\n                  <span class=\"excerpt small\">Learn how to offer recurring billing.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/paylink\/\" aria-label=\"Paylink\">        <span class=\"ll ll--c main-link \">Paylink<\/span>\n                  <span class=\"excerpt small\">Clever and instant way to close the deal!<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"Integrations\">        <span class=\"ll ll--c main-link \">Integrations<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/webshop-platforms\/\" aria-label=\"Webshop Platforms\">        <span class=\"ll ll--c main-link \">Webshop Platforms<\/span>\n                  <span class=\"excerpt small\">Taking all the hard work out so you focus on sales.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/accounting\/\" aria-label=\"Accounting\">        <span class=\"ll ll--c main-link \">Accounting<\/span>\n                  <span class=\"excerpt small\">Making it easier to keep track of the money.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"BUSINESS MANAGEMENT\">        <span class=\"ll ll--c main-link \">BUSINESS MANAGEMENT<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/dashboard\/\" aria-label=\"Dashboard\">        <span class=\"ll ll--c main-link \">Dashboard<\/span>\n                  <span class=\"excerpt small\">Valuable insights and control over your online business.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li class=\"parent-menu \">\n\n          <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Why us\">Why us<\/a>\n      \n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Why us<\/p>\n              <div class=\"description\">\n                <p>Nets&#8216; online payment solution for e-commerce helps you manage and process customer payments to optimise the shopping experience. For more sales and less abandoned shopping carts!<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n          <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborating-at-Desk.webp\" type=\"\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborating-at-Desk.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Collaborating-at-Desk.webp\" alt=\"collaborating at desk\" width=\"300\" height=\"153\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"Use Cases\">        <span class=\"ll ll--c main-link \">Use Cases<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/optimise-sales\/\" aria-label=\"Optimise Sales\">        <span class=\"ll ll--c main-link \">Optimise Sales<\/span>\n                  <span class=\"excerpt small\">How to win at the all-important checkout point.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/expand-abroad\/\" aria-label=\"Expand Abroad\">        <span class=\"ll ll--c main-link \">Expand Abroad<\/span>\n                  <span class=\"excerpt small\">Helping you grow by selling across borders.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/offer-subscriptions\/\" aria-label=\"Subscriptions\">        <span class=\"ll ll--c main-link \">Subscriptions<\/span>\n                  <span class=\"excerpt small\">Keep your customers stuck on you!<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"Business types\">        <span class=\"ll ll--c main-link \">Business types<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/retailers\/\" aria-label=\"Retailers\">        <span class=\"ll ll--c main-link \">Retailers<\/span>\n                  <span class=\"excerpt small\">How to succeed when selling goods online.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/services\/\" aria-label=\"Services\">        <span class=\"ll ll--c main-link \">Services<\/span>\n                  <span class=\"excerpt small\">Smart checkout to offer services with flexibility.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/travel-hospitality\/\" aria-label=\"Travel &amp; Hospitality\">        <span class=\"ll ll--c main-link \">Travel &amp; Hospitality<\/span>\n                  <span class=\"excerpt small\">Booking made easy! Reservations and more.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"About us\">        <span class=\"ll ll--c main-link \">About us<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/who-we-are\/\" aria-label=\"Who we are\">        <span class=\"ll ll--c main-link \">Who we are<\/span>\n                  <span class=\"excerpt small\">A European payments leader\u2014 with the local touch.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li class=\"parent-menu \">\n\n          <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Resources\">Resources<\/a>\n      \n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Resources<\/p>\n              <div class=\"description\">\n                <p>Your chance to learn about industry trends, consumer behavior, and customer successes!<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n          <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Man-at-home-office-with-phone.webp\" type=\"\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Man-at-home-office-with-phone.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Man-at-home-office-with-phone.webp\" alt=\"man at home office with phone\" width=\"300\" height=\"152\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/knowledge-hub\" aria-label=\"Knowledge hub\">        <span class=\"ll ll--c main-link \">Knowledge hub<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"hidden\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/knowledge-hub\/\" aria-label=\"Knowledge Hub\">        <span class=\"ll ll--c main-link \">Knowledge Hub<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/blog\/\" aria-label=\"Blogs\">        <span class=\"ll ll--c main-link \">Blogs<\/span>\n                  <span class=\"excerpt small\">The latest in product, industry, and market insight.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/report\/\" aria-label=\"Reports\">        <span class=\"ll ll--c main-link \">Reports<\/span>\n                  <span class=\"excerpt small\">In-depth research on consumer behavior and trends.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/guide\/\" aria-label=\"Guides\">        <span class=\"ll ll--c main-link \">Guides<\/span>\n                  <span class=\"excerpt small\">Find detailed tutorials and expert tips to make the most of our services.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"hidden\">\n\n          <a href=\"#\"\n                         aria-label=\"Learn More\">        <span class=\"ll ll--c main-link \">Learn More<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/news\/\" aria-label=\"News\">        <span class=\"ll ll--c main-link \">News<\/span>\n                  <span class=\"excerpt small\">Get the latest industry updates and important announcements to stay informed.<\/span>\n              <\/a>\n      \n    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href=\"https:\/\/ecom.nets.eu\/event\/\" aria-label=\"Events\">        <span class=\"ll ll--c main-link \">Events<\/span>\n                  <span class=\"excerpt small\">Stay current and connected with our online and offline events.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/magazine\" aria-label=\"Magazine\">        <span class=\"ll ll--c main-link \">Magazine<\/span>\n                  <span class=\"excerpt small\">Stay ahead with our innovative payment magazine.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                          <div class=\"topics\">\n                <p>Popular topics:<\/p>\n                <ul>\n                                                          <li>\n                      <a href=\"https:\/\/ecom.nets.eu\/topic\/voice-commerce\/\">Voice Commerce<\/a>\n                    <\/li>\n                                                          <li>\n                      <a href=\"https:\/\/ecom.nets.eu\/topic\/payment-methods\/\">Payment Methods<\/a>\n                    <\/li>\n                                  <\/ul>\n              <\/div>\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li class=\"parent-menu \">\n\n          <a href=\"#\" class=\"first-child\"\n                 aria-label=\"Developers\">Developers<\/a>\n      \n          <div class=\"dropdown\">\n        <div class=\"c\">\n                      <div class=\"dropdown__side-content\">\n              <p class=\"h2\">Developers<\/p>\n              <div class=\"description\">\n                <p>Nets&#8216; online payment solution for e-commerce is the quickest way to build conversion optimised checkout. It\u2019s a true Plug-and-Play checkout\u2014 or we have the API.<\/p>\n              <\/div>\n\n              \n<picture class=\"mw\">\n          <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Woman-working-at-desk.webp\" type=\"\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Woman-working-at-desk.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Woman-working-at-desk.webp\" alt=\"woman working at desk\" width=\"300\" height=\"152\">\n  <\/picture>\n            <\/div>\n          \n          <div class=\"right-menu\">\n            <ul class=\"inner-menu\">\n              \n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"ON THE DEVELOPER PORTAL\">        <span class=\"ll ll--c main-link \">ON THE DEVELOPER PORTAL<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/quickstart\/\" aria-label=\"Quickstart\">        <span class=\"ll ll--c main-link \">Quickstart<\/span>\n                  <span class=\"excerpt small\">APIs + integrations: embedded, hosted, in-app, plug ins.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/docs\/\" aria-label=\"Documentation\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">Documentation<\/span>\n                  <span class=\"excerpt small\">A range of integration options supported. Find what works for you.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/api\/\" aria-label=\"API docs\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">API docs<\/span>\n                  <span class=\"excerpt small\">Add online payments to your website or application.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/docs\/web-integration\/integrate-checkout-on-your-website-embedded\/\" aria-label=\"Webshop integrations\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link \">Webshop integrations<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"#\"\n                         aria-label=\"Developers\">        <span class=\"ll ll--c main-link \">Developers<\/span>\n              <\/a>\n      \n          <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/developer.nexigroup.com\/nexi-checkout\/en-EU\/docs\/web-integration\/integrate-checkout-on-your-website-embedded\/\" aria-label=\"Webshop integrations\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">Webshop integrations<\/span>\n                  <span class=\"excerpt small\">Enhance your webshop easily.<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    \n  <\/li>\n            <\/ul>\n\n                      <\/div>\n        <\/div>\n      <\/div>\n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/partners\/\" aria-label=\"Partners\">        <span class=\"ll ll--c main-link \">Partners<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    <\/nav>\n  \n    <div class=\"top-bar\" style=\"display: none;\">\n      <div 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0-1.73925-.34608-2.37285-.9745-.63263-.62746-.98105-1.46146-.98105-2.34837v-1.309h.00002Z\"\/>\n  <\/g>\n<\/svg>        <span class=\"ll ll--c main-link rotate\">Log In<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    <\/nav>\n      <\/div>\n  <\/div>\n        <nav class=\"cta-menu\" >\n      <ul>\n        \n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/ecom.nets.eu\/contact-sales\/\" class=\"btn btn--primary\" aria-label=\"Contact Sales\">        <span class=\"ll ll--c main-link rotate\">Contact Sales<\/span>\n              <\/a>\n      \n    \n  <\/li>\n\n  <li\n    class=\"\">\n\n          <a href=\"https:\/\/portal.dibspayment.eu\/registration?lang=en\" class=\"btn btn--primary\" aria-label=\"SIGN UP\" target=\"_blank\" rel=\"noopener\">        <span class=\"ll ll--c main-link rotate\">SIGN UP<\/span>\n              <\/a>\n      \n    \n  <\/li>\n      <\/ul>\n    <\/nav>\n    <\/div>\n<\/div>\n\n\n<\/header>\n\n\n<section class=\"blog-cover\">\n  <div class=\"c\">\n    <div class=\"blog-cover__left\">\n      <div class=\"blog-cover__category\">\n        <svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 18 19\">\n  <g fill=\"#fff\">\n    <path\n      d=\"M15.6207 4.13173c-.2095 0-.3793.16983-.3793.37932V14.9938c0 .3993-.3249.7241-.7242.7241H3.48276c-.3993 0-.72414-.3248-.72414-.7241V3.4076c0-.09508.07734-.17242.17241-.17242H13.4138c.0951 0 .1724.07734.1724.17242v11.0345c0 .2095.1698.3793.3793.3793.2095 0 .3793-.1698.3793-.3793V3.4076c0-.51338-.4176-.93104-.931-.93104H2.93103C2.41766 2.47656 2 2.89422 2 3.4076v11.5862c0 .8176.66516 1.4828 1.48276 1.4828H14.5172c.8176 0 1.4828-.6652 1.4828-1.4828V4.51105c0-.20949-.1698-.37932-.3793-.37932Z\"><\/path>\n    <path\n      d=\"M4.03361 14.2703h8.27589c.2095 0 .3793-.1698.3793-.3793 0-.2095-.1698-.3793-.3793-.3793H4.03361c-.20949 0-.37931.1698-.37931.3793 0 .2095.16982.3793.37931.3793ZM12.3107 11.3037H9.0004c-.20949 0-.37931.1698-.37931.3793 0 .2095.16982.3793.37931.3793h3.3103c.2095 0 .3794-.1698.3794-.3793 0-.2095-.1699-.3793-.3794-.3793ZM12.3107 9.09863H9.0004c-.20949 0-.37931.16982-.37931.37931 0 .20949.16982.37931.37931.37931h3.3103c.2095 0 .3794-.16982.3794-.37931 0-.20949-.1699-.37931-.3794-.37931ZM12.3107 6.89062H9.0004c-.20949 0-.37931.16983-.37931.37932 0 .20949.16982.37931.37931.37931h3.3103c.2095 0 .3794-.16982.3794-.37931 0-.20949-.1699-.37932-.3794-.37932ZM12.3095 4.68457H4.03361c-.20949 0-.37931.16982-.37931.37931 0 .20949.16982.37931.37931.37931h8.27589c.2095 0 .3793-.16982.3793-.37931 0-.20949-.1698-.37931-.3793-.37931ZM4.03361 12.063h3.31034c.20949 0 .37931-.1698.37931-.3793V7.26994c0-.20949-.16982-.37932-.37931-.37932H4.03361c-.20949 0-.37931.16983-.37931.37932v4.41376c0 .2095.16982.3793.37931.3793Zm.37931-4.41375h2.55172v3.65515H4.41292V7.64925Z\"><\/path>\n  <\/g>\n<\/svg>        <span>Blog<\/span>\n      <\/div>\n      <h1>Die 4 Typen von Online-K\u00e4ufern \u2013 und wie man sie dazu bringt, immer wieder bei Ihnen einzukaufen<\/h1>\n      <span class=\"reading-time\"><svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"21\" viewBox=\"0 0 21 21\" fill=\"none\">\n  <path d=\"M10.5 4C6.925 4 4 6.925 4 10.5C4 14.075 6.925 17 10.5 17C14.075 17 17 14.075 17 10.5C17 6.925 14.075 4 10.5 4ZM10.5 15.7C7.6335 15.7 5.3 13.3665 5.3 10.5C5.3 7.6335 7.6335 5.3 10.5 5.3C13.3665 5.3 15.7 7.6335 15.7 10.5C15.7 13.3665 13.3665 15.7 10.5 15.7ZM10.825 7.25H9.85V11.15L13.23 13.23L13.75 12.385L10.825 10.63V7.25Z\" fill=\"#212861\"><\/path>\n<\/svg>8 min. read  |  published on 01.07.2023<\/span>\n    <\/div>\n\n    \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Online-Kaufer-Typen-480x320.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Online-Kaufer-Typen.webp\" type=\"image\/webp\">\n  \n      <img fetchpriority=\"high\" decoding=\"async\" loading=\"eager\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Online-Kaufer-Typen.webp\" alt=\"online ka\u0308ufer typen\" width=\"945\" height=\"630\">\n  <\/picture>\n  <\/div>\n<\/section>\n\n\n<section class=\"text\">\n  <div class=\"c text-content \">\n    \n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"verstehen-sie-die-besucher-ihres-online-shops-etwas-besser\">Verstehen Sie die Besucher Ihres Online-Shops etwas besser.<\/h2>\n\n\n\n<p>&nbsp;Online-K\u00e4ufer sind geheimnisvolle Wesen. Sie st\u00f6bern eine Stunde lang in Ihrem Shop und verlassen ihn dann mit nichts. Oder sie f\u00fcllen ihren Warenkorb mit einem Dutzend sorgf\u00e4ltig ausgew\u00e4hlter Artikel, bevor sie ihn f\u00fcr immer verlassen. Oder sie kaufen um 4:38 Uhr morgens an einem Sonntag die verr\u00fccktesten Dinge.&nbsp;<\/p>\n\n\n\n<p>Wenn Sie sich die Statistiken Ihres Online-Shops anschauen (Sie sehen sie sich doch an, oder? Wir hoffen es\u2026), mag es so aussehen, als sei das Verhalten Ihrer Besucher v\u00f6llig irrational und unvorhersehbar. Aber in Wirklichkeit hat der Wahnsinn Methode \u2013 und das bedeutet im Umkehrschluss, dass Sie mehr Kaufabschl\u00fcsse erzielen k\u00f6nnen, um mehr Umsatz zu generieren. Ein weiteres Ergebnis: mehr wiederkehrende Kunden \u2013 hurra!&nbsp;<\/p>\n\n\n\n<p>In diesem Blogbeitrag helfen wir Ihnen, einige Ihrer Online-Shop-Besucher besser zu verstehen. Wir unterscheiden dabei zwischen 4 Typen von Online-K\u00e4ufern, die auf W\u00fcnschen, Bed\u00fcrfnissen und \u00c4ngsten basieren. Mit diesen Erkenntnissen sind Sie in der Lage, Ihren Online-Shop zu einem perfekten Ort f\u00fcr jeden Kundentyp zu machen.&nbsp;<\/p>\n\n\n\n<div class=\"media\">\n      \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Nets-Picture-7-3-480x310.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Nets-Picture-7-3.webp\" type=\"image\/webp\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Nets-Picture-7-3.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Nets-Picture-7-3.webp\" alt=\"nexi nets picture 7 (3)\" width=\"975\" height=\"630\">\n  <\/picture>\n\n  <\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"profil-1-der-sorgenvolle\">Profil #1: Der Sorgenvolle<\/h2>\n\n\n\n<p>Online-Eink\u00e4ufe sind f\u00fcr den Sorgenvollen eine stressige Angelegenheit. Vielleicht hat er in der Vergangenheit schon einmal schlechte Erfahrungen gemacht. In jedem Fall hat er die potenziellen Gefahren des digitalen Einzelhandels immer vor Augen: Datenlecks, Online-Betrug, skrupellose H\u00e4ndler, die die pers\u00f6nlichen Daten von Menschen verkaufen, und so weiter. Der Sorgenvolle ist von dem Moment an wachsam, in dem er Ihren Online-Shop betritt. Sieht der Shop seri\u00f6s aus? Gibt es zuverl\u00e4ssige Bewertungen? Sieht der Checkout sicher aus?<br>&nbsp;<\/p>\n\n\n\n<p>Das sind keine unbegr\u00fcndeten Bedenken. In der Tat sollten sich alle K\u00e4ufer dieser Risiken bewusst sein und ein wachsames Auge auf verd\u00e4chtige Details im E-Commerce haben.<br>&nbsp;<\/p>\n\n\n\n<p>Unsere Aufgabe als Online-H\u00e4ndler ist es, diese Menschen zu beruhigen, indem wir ihnen zeigen, dass sie uns ihr Geld und ihre pers\u00f6nlichen Daten anvertrauen k\u00f6nnen. Wenn er sich erst einmal sicher f\u00fchlt, wird der Sorgenvolle gerne in Ihrem Online-Shop einkaufen \u2013 und das nicht zu wenig.&nbsp;<\/p>\n\n\n\n<p>Hier sind einige einfache Schritte, um Ihren Online-Shop zu einer stressfreien Zone f\u00fcr den Sorgenvollen zu machen:&nbsp;<\/p>\n\n\n\n<p>1:&nbsp;<strong>Zeigen Sie Vertrauenssiegel<\/strong>&nbsp;wie das SSL-Zertifikat (Secure Socket Layer) auf Ihrer Website an. Diese Siegel zeigen, dass Ihre Website sicher ist und dass alle eingegebenen pers\u00f6nlichen Daten verschl\u00fcsselt und gesch\u00fctzt werden.<br>&nbsp;<\/p>\n\n\n\n<p>2:&nbsp;<strong>Seien Sie transparent.<\/strong>&nbsp;Stellen Sie sicher, dass Ihre Datenschutzrichtlinien und Nutzungsbedingungen leicht zu finden und zu verstehen sind.&nbsp;<\/p>\n\n\n\n<p>3:&nbsp;<strong>Verwenden Sie ein seri\u00f6ses Zahlungs-Gateway<\/strong>, das eine sichere Zahlungsabwicklung und Schutz vor Betrug bietet. Wir empfehlen Nets. (Zugegeben, wir sind in diesem Punkt etwas voreingenommen.)&nbsp;<\/p>\n\n\n\n<p>4:&nbsp;<strong>Zeigen Sie Kundenrezensionen an<\/strong>, um Vertrauen zu schaffen. Positive Bewertungen von echten Kunden geben aufmerksamen Online-K\u00e4ufern die Gewissheit, dass Ihr Shop seri\u00f6s und vertrauensw\u00fcrdig ist.&nbsp;<\/p>\n\n\n\n<p>5:&nbsp;<strong>Bieten Sie Kundensupport an.<\/strong>&nbsp;Unabh\u00e4ngig davon, ob Sie ein spezielles Support-Team haben oder es selbst machen, stellen Sie sicher, dass immer jemand da ist, der Fragen oder Bedenken von Kunden beantwortet. F\u00fcr einfachere Anfragen und in Zeiten, in denen kein echter Mensch zu sprechen ist, k\u00f6nnen Sie einen KI gesteuerten Chatbot einsetzen.&nbsp;<\/p>\n\n\n\n<div class=\"media\">\n      \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Nets-Picture-3-4-480x310.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Nets-Picture-3-4.webp\" type=\"image\/webp\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Nets-Picture-3-4.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Nets-Picture-3-4.webp\" alt=\"nexi nets picture 3 (4)\" width=\"975\" height=\"630\">\n  <\/picture>\n\n  <\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"profil-2-der-schnappchenjager\">Profil #2: Der Schn\u00e4ppchenj\u00e4ger<\/h2>\n\n\n\n<p>F\u00fcr Sie ist Zeit vielleicht Geld, aber nicht f\u00fcr den Schn\u00e4ppchenj\u00e4ger! Diese verbringen gerne eine Stunde damit, das Internet nach Gutscheincodes f\u00fcr 10-Euro-Artikel zu durchforsten, und f\u00fchlen sich jedes Mal, wenn sie einen 5 %-Rabatt ergattern, als h\u00e4tten sie den Jackpot geknackt.<br>&nbsp;<\/p>\n\n\n\n<p>Diese Kunden vergleichen Ihren Online-Shop mit anderen Gesch\u00e4ften, suchen nach Angeboten und brechen wahrscheinlich den gesamten Einkauf ab, wenn die Versandkosten h\u00f6her sind als erwartet.<br>&nbsp;<\/p>\n\n\n\n<p>Hier sind einige M\u00f6glichkeiten, um den Schn\u00e4ppchenj\u00e4ger zu begeistern:<br>&nbsp;<\/p>\n\n\n\n<p>1:&nbsp;<strong>Bieten Sie ihnen einen kleinen Rabatt auf ihren ersten Einkauf an<\/strong>, wenn diese sich f\u00fcr Ihren Newsletter anmelden.&nbsp;<\/p>\n\n\n\n<p>2:&nbsp;<strong>Geben Sie die Versandkosten transparent an<\/strong>&nbsp;und bieten Sie einen Rabatt, wenn mehr gekauft wird. Sie k\u00f6nnen sogar einen kostenlosen Versand f\u00fcr Eink\u00e4ufe \u00fcber einem bestimmten Betrag anbieten.&nbsp;<\/p>\n\n\n\n<p>3:&nbsp;<strong>Stellen Sie sicher, dass Sie einen \u00fcbersichtlichen Bereich f\u00fcr Rabatte haben<\/strong>, und bieten Sie regelm\u00e4\u00dfig Gutscheincodes an.&nbsp;<\/p>\n\n\n\n<p>4:&nbsp;<strong>Ziehen Sie in Erw\u00e4gung, eine kostenlose R\u00fccksendung anzubieten,<\/strong>&nbsp;um den Einkauf noch attraktiver zu gestalten. Und wenn Sie das tun, zeigen Sie diese Information dort an, wo die Kunden sie sofort sehen k\u00f6nnen.<br>&nbsp;<\/p>\n\n\n\n<p>5:&nbsp;<strong>Bieten Sie Rabatte f\u00fcr Gro\u00dfeink\u00e4ufe an.<\/strong>&nbsp;Dies kann ein einmaliger Kauf oder ein Abonnement f\u00fcr Artikel sein, die regelm\u00e4\u00dfig nachgekauft werden m\u00fcssen \u2013 von Socken bis hin zu Kaffeebohnen oder Vitaminen.&nbsp;<\/p>\n\n\n\n<div class=\"media\">\n      \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Nets-Picture-4-3-480x320.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Nets-Picture-4-3.webp\" type=\"image\/webp\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Nets-Picture-4-3.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/06\/Nexi-Nets-Picture-4-3.webp\" alt=\"nexi nets picture 4 (3)\" width=\"945\" height=\"630\">\n  <\/picture>\n\n  <\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"profil-3-der-mobile-shopper\">Profil #3: Der mobile Shopper<\/h2>\n\n\n\n<p>Wer braucht schon gro\u00dfe Schaufenster oder gar gro\u00dfe Computerbildschirme? Das bevorzugte Einkaufszentrum der mobilen Shopper ist ihr Smartphone. Dank der modernen Technologie k\u00f6nnen diese einen Supermarkt oder eine schicke Boutique in ihrer Handfl\u00e4che haben. Und das lieben sie!!&nbsp;<\/p>\n\n\n\n<p>Au\u00dferdem lieben sie Multitasking: Ihr Einkaufsbummel kann parallel zum Netflix schauen get\u00e4tigt werden, beim Spaziergang mit dem Hund oder sogar\u2026 sagen wir es mal so: Pech haben die, die in der Schlange vor der Toilette stehen, w\u00e4hrend mobile Shopper die Kabine besetzen.&nbsp;<\/p>\n\n\n\n<p>Mobiles Einkaufen ist ein schnell wachsender Trend: In den kommenden Jahren werden mehr und mehr Online-Eink\u00e4ufe \u00fcber Smartphones get\u00e4tigt. Gehen Sie nicht darauf ein, entgehen Ihnen eine Menge Ums\u00e4tze!&nbsp;<\/p>\n\n\n\n<p>Wie k\u00f6nnen Sie also diese Art von K\u00e4ufern so gl\u00fccklich machen, dass sie den ganzen Weg zum Checkout zur\u00fccklegen und Ihren Online-Shop zu den Lesezeichen ihres Smartphones hinzuf\u00fcgen?&nbsp;<\/p>\n\n\n\n<p>1:&nbsp;<strong>Stellen Sie sicher, dass das Design Ihres Online-Shops mobil optimiert ist.&nbsp;<\/strong>Es sollte auf einem kleinen Bildschirm leicht zu navigieren sein, und alles sollte genauso perfekt funktionieren wie auf der Desktop-Version.&nbsp;<\/p>\n\n\n\n<p>2:&nbsp;<strong>Optimieren Sie Ihren mobilen Checkout.<\/strong>&nbsp;Hier gibt es keine \u00dcberraschungen! Testen Sie dies, indem Sie einen Artikel in Ihrem eigenen Gesch\u00e4ft mit Ihrem eigenen Handy bezahlen, idealerweise mit allen m\u00f6glichen Zahlungsoptionen, die Sie anbieten \u2013 und mit einem hei\u00dfen Kaffee-To-Go in der Hand. Wenn Sie Ihr eigenes Versuchskaninchen sind, k\u00f6nnen Sie herausfinden, wo Sie die Dinge schneller, einfacher und bequemer f\u00fcr die Kunden machen k\u00f6nnen, die unterwegs bezahlen.&nbsp;<\/p>\n\n\n\n<div class=\"media\">\n      \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Nexi-Nets-Picture-2-1-480x310.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Nexi-Nets-Picture-2-1.webp\" type=\"image\/webp\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Nexi-Nets-Picture-2-1.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Nexi-Nets-Picture-2-1.webp\" alt=\"nexi nets picture 2 (1)\" width=\"975\" height=\"630\">\n  <\/picture>\n\n  <\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"profil-4-der-geplante-retournierer\">Profil #4: Der geplante Retournierer<\/h2>\n\n\n\n<p>Nein, hier geht es nicht um Menschen, die einen Kalender einrichten, um immer wieder in Ihrem Online-Shop einzukaufen (aber ein paar von ihnen h\u00e4tten Sie schon gerne unter Ihren Kunden!). Ein geplanter Retournierer ist eine Person, die mehrere Artikel mit der Absicht bestellt, nur einen davon zu behalten und den Rest zur\u00fcckzugeben.&nbsp;<\/p>\n\n\n\n<p>Daf\u00fcr kann es viele verschiedene Gr\u00fcnde geben: die Tatsache, dass die Gr\u00f6\u00dfen von Marke zu Marke unterschiedlich sein k\u00f6nnen; das Bed\u00fcrfnis, jeden Artikel in den eigenen H\u00e4nden (und in den eigenen vier W\u00e4nden) zu sehen, anstatt nur auf Pixel zu schauen; und so weiter.&nbsp;<\/p>\n\n\n\n<p>Manchmal ist es einfach bequemer, vor dem Kauf das Produkt auszuprobieren. Dies ist ein beliebtes Verhalten, vor allem bei der Generation Z, die Kleidung und andere auch kleinere Artikel kauft. Daher ist es wahrscheinlich, dass diese Generation, ist sie einmal wohlhabender, diesen Ansatz auch auf alle anderen Produktkategorien anwenden wird.&nbsp;<\/p>\n\n\n\n<p>Anstatt einen Groll gegen die geplanten Retournierer zu hegen, k\u00f6nnen Sie ihnen mit diesen Tipps den Einkauf erleichtern:&nbsp;<\/p>\n\n\n\n<p>1:&nbsp;<strong>Bieten Sie einfache und flexible R\u00fcckgabebedingungen.<\/strong>&nbsp;Ja, das ist offensichtlich und in Wirklichkeit ist dieser Vorschlag universell, denn er kommt ALLEN Ihren Kunden zugute. Es f\u00fchrt nachweislich zu mehr abgeschlossenen Kaufvorg\u00e4ngen und h\u00e4ufigeren K\u00e4ufen.&nbsp;<\/p>\n\n\n\n<p>2:&nbsp;<strong>Stellen Sie sicher, dass Ihr Online-Shop detaillierte Produktinformationen sowie hilfreiche Bilder und Videos enth\u00e4lt.&nbsp;<\/strong>Dies kann den Kunden helfen, eine fundierte Entscheidung zu treffen und sogar die Notwendigkeit von R\u00fccksendungen vollst\u00e4ndig auszuschlie\u00dfen. Stellen Sie sich vor, Sie k\u00f6nnten derjenige sein, der einem geplanten Retournierer dazu verhilft, sich einfach nur ein perfektes Produkt anzuschauen, anstatt dasselbe in 5 Gr\u00f6\u00dfen und 3 Farben zu kaufen \u2013 zum ersten Mal in seinem schwierigen Leben voller Unentschlossenheit und Fahrten zur Post.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"welcher-typ-sind-sie\">Welcher Typ sind Sie?<\/h2>\n\n\n\n<p>Nat\u00fcrlich gibt es noch viele andere Typen von Online-K\u00e4ufern, die in den virtuellen Regalen der Online-Shops st\u00f6bern. Aber wenn Sie sich auf diese vier konzentrieren und ein paar der einfachen \u00c4nderungen vornehmen, die wir vorgeschlagen haben, wird Ihr Online-Shop f\u00fcr all Ihre Besucher besser. Eine klare Win-Win-Situation.&nbsp;<\/p>\n\n\n\n<section class=\"contributor\">\n  <div class=\"c\">\n    <div class=\"header\">\n      <svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" viewBox=\"0 0 22 22\" fill=\"none\">\n  <path d=\"M12.6473 11.0758C12.6481 11.0751 12.6489 11.0743 12.6498 11.0735C12.6522 11.0714 12.6546 11.0692 12.6569 11.067C12.6592 11.0649 12.6614 11.0628 12.6636 11.0607C12.6645 11.0599 12.6654 11.0591 12.6662 11.0582C12.6662 11.0582 12.6663 11.0582 12.6662 11.0582L13.6681 10.0563C13.8044 9.92002 13.8044 9.6991 13.6681 9.56281C13.5319 9.42654 13.3109 9.42654 13.1747 9.56281L12.4195 10.318L11.1185 9.017L14.2139 5.92156L15.5149 7.22255L14.9691 7.76834C14.8328 7.90461 14.8328 8.12555 14.9691 8.26182C15.1054 8.39811 15.3263 8.39809 15.4626 8.26182L16.2551 7.4693C16.3914 7.33303 16.3914 7.11209 16.2551 6.97582L16.143 6.86366L16.973 6.03368C17.0384 5.96824 17.0752 5.8795 17.0752 5.78695C17.0752 5.69442 17.0384 5.60566 16.973 5.54022L15.8963 4.46353C15.76 4.32726 15.539 4.32726 15.4028 4.46353L14.5728 5.29351L14.4606 5.18135C14.3244 5.04508 14.1034 5.04506 13.9672 5.18135L13.473 5.67552C12.7448 5.17923 11.7415 5.2537 11.096 5.89911C11.0909 5.90428 11.086 5.90961 11.0812 5.91501C11.0758 5.9198 11.0704 5.92471 11.0653 5.9299L8.41493 8.58024C8.27866 8.71651 8.27866 8.93745 8.41493 9.07372C8.48307 9.14187 8.57236 9.17593 8.66165 9.17593C8.75097 9.17593 8.84026 9.14187 8.9084 9.07372L11.5588 6.42338C11.5639 6.41821 11.5688 6.41288 11.5736 6.40748C11.579 6.40271 11.5844 6.39778 11.5895 6.39259C11.9613 6.02085 12.5224 5.95109 12.9652 6.1833L10.3783 8.77025C10.3775 8.77109 10.3767 8.77195 10.3759 8.77279C10.3737 8.77504 10.3715 8.77735 10.3693 8.77968C10.3672 8.78195 10.3651 8.78426 10.3631 8.78659C10.3623 8.78749 10.3614 8.78833 10.3607 8.78924L5.90135 13.965L4.83392 15.0324C4.7956 15.0707 4.76674 15.1174 4.74961 15.1688L4.21127 16.7838C4.16948 16.9092 4.20212 17.0474 4.29559 17.1409C4.36209 17.2074 4.45126 17.2431 4.54236 17.2431C4.57928 17.2431 4.61651 17.2373 4.65267 17.2252L6.2677 16.6869C6.31908 16.6697 6.36577 16.6409 6.40407 16.6026L7.47158 15.5351L12.6473 11.0758ZM15.6495 5.20376L16.2327 5.78695L15.6495 6.3702L15.0663 5.78699L15.6495 5.20376ZM10.6441 9.52949L11.907 10.7924L7.25169 14.8033L6.63316 14.1848L10.6441 9.52949ZM5.96885 16.0508L5.09403 16.3425L5.38563 15.4677L6.15734 14.6959L6.74055 15.2791L5.96885 16.0508Z\" fill=\"#212861\"><\/path>\n<\/svg>      <span>contributor<\/span>\n    <\/div>\n    <div class=\"contributor__content\">\n      \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Samara-Habib-480x483.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Samara-Habib.webp\" type=\"image\/webp\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Samara-Habib.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/Samara-Habib.webp\" alt=\"samara habib\" width=\"1018\" height=\"1024\">\n  <\/picture>\n\n      <div class=\"more-information\">\n        <h3>Samara H. Johansson  <br>Content Manager, Nets E-Commerce<\/h3>\n          <span class=\"about\">Ich arbeite als Head of Content f\u00fcr Nets E-Commerce. Ich konzentriere mich dabei auf die Beobachtung von Marktrends und stelle diese als hilfreiche Informationen f\u00fcr Online-H\u00e4ndler bereit.<\/span>\n          <button class=\"read-more ll ll--g\" onclick=\"expand()\">Read more<\/button>\n              <\/div>\n    <\/div>\n  <\/div>\n\n  <script>\n    function expand() {\n      var aboutText = document.querySelector('.about');\n      aboutText.classList.toggle('expanded');\n    }\n  <\/script>\n<\/section><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"aside\">\n  <ul class=\"aside__items-wrapper\">\n                  <li class=\"item\">\n          <span class=\"pre-header\">Topics<\/span>\n          <div class=\"tags-container\">\n            <ul class=\"tags\">\n                          <\/ul>\n          <\/div>\n        <\/li>\n      \n      \n      \n      \n      <\/ul>\n<\/div>\n\n\n<div class=\"wp-block-rank-math-toc-block\" id=\"rank-math-toc\"><div>Table of Contents<\/div><nav><ul><li><a href=\"#wie-bezahlen-deutsche-ihre-online-einkaufe\">Wie bezahlen Deutsche ihre Online-Eink\u00e4ufe?<\/a><\/li><li><a href=\"#lokal-statt-global\">Lokal statt global<\/a><\/li><li><a href=\"#wir-werden-praktischer-was-kaufen-deutsche\">Wir werden praktischer! Was kaufen Deutsche?<\/a><\/li><li><a href=\"#reisen-wofur-geben-deutsche-am-meisten-geld-aus\">Reisen: Wof\u00fcr geben Deutsche am meisten Geld aus?<\/a><\/li><li><a href=\"#was-machen-die-nachbarn\">Was machen die Nachbarn?<\/a><\/li><li><a href=\"#europa-wie-sieht-es-in-anderen-landern-aus\">Europa: Wie sieht es in anderen L\u00e4ndern aus?<\/a><\/li><\/ul><\/nav><\/div>\n<\/div>\n<\/div>\n\n\n  <\/div>\n<\/section>\n\n\n<section class=\"related-content\">\n  <div class=\"c\">\n\n          <div class=\"related-content__header\">\n        <h2 class=\"h1\">Wissenscenter<\/h2>\n        <a class=\"btn btn--outline\" href=\"https:\/\/ecom.nets.eu\/de\/wissenscenter\/\" aria-label=\"ZU DEN INSIGHTS\">ZU DEN INSIGHTS<\/a>\n      <\/div>\n\n    \n    <ul class=\"related-content__items\">\n              \n        <li>\n          \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/10\/Follow-these-4-Tips-to-Ensure-Your-Black-Friday-is-a-Success-Square-format-Compressify.io_-480x480.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/10\/Follow-these-4-Tips-to-Ensure-Your-Black-Friday-is-a-Success-Square-format-Compressify.io_.webp\" type=\"image\/webp\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/10\/Follow-these-4-Tips-to-Ensure-Your-Black-Friday-is-a-Success-Square-format-Compressify.io_.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/10\/Follow-these-4-Tips-to-Ensure-Your-Black-Friday-is-a-Success-Square-format-Compressify.io_.webp\" alt=\"follow these 4 tips to ensure your black friday is a success &#8211; square format (compressify.io)\" width=\"3360\" height=\"3360\">\n  <\/picture>\n\n          <div class=\"related-content__content\">\n            <div class=\"related-content__headline\">\n              <a href=\"#\"\n                 class=\"related-content__category blog\">\n                <svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 18 19\">\n  <g fill=\"#fff\">\n    <path\n      d=\"M15.6207 4.13173c-.2095 0-.3793.16983-.3793.37932V14.9938c0 .3993-.3249.7241-.7242.7241H3.48276c-.3993 0-.72414-.3248-.72414-.7241V3.4076c0-.09508.07734-.17242.17241-.17242H13.4138c.0951 0 .1724.07734.1724.17242v11.0345c0 .2095.1698.3793.3793.3793.2095 0 .3793-.1698.3793-.3793V3.4076c0-.51338-.4176-.93104-.931-.93104H2.93103C2.41766 2.47656 2 2.89422 2 3.4076v11.5862c0 .8176.66516 1.4828 1.48276 1.4828H14.5172c.8176 0 1.4828-.6652 1.4828-1.4828V4.51105c0-.20949-.1698-.37932-.3793-.37932Z\"><\/path>\n    <path\n      d=\"M4.03361 14.2703h8.27589c.2095 0 .3793-.1698.3793-.3793 0-.2095-.1698-.3793-.3793-.3793H4.03361c-.20949 0-.37931.1698-.37931.3793 0 .2095.16982.3793.37931.3793ZM12.3107 11.3037H9.0004c-.20949 0-.37931.1698-.37931.3793 0 .2095.16982.3793.37931.3793h3.3103c.2095 0 .3794-.1698.3794-.3793 0-.2095-.1699-.3793-.3794-.3793ZM12.3107 9.09863H9.0004c-.20949 0-.37931.16982-.37931.37931 0 .20949.16982.37931.37931.37931h3.3103c.2095 0 .3794-.16982.3794-.37931 0-.20949-.1699-.37931-.3794-.37931ZM12.3107 6.89062H9.0004c-.20949 0-.37931.16983-.37931.37932 0 .20949.16982.37931.37931.37931h3.3103c.2095 0 .3794-.16982.3794-.37931 0-.20949-.1699-.37932-.3794-.37932ZM12.3095 4.68457H4.03361c-.20949 0-.37931.16982-.37931.37931 0 .20949.16982.37931.37931.37931h8.27589c.2095 0 .3793-.16982.3793-.37931 0-.20949-.1698-.37931-.3793-.37931ZM4.03361 12.063h3.31034c.20949 0 .37931-.1698.37931-.3793V7.26994c0-.20949-.16982-.37932-.37931-.37932H4.03361c-.20949 0-.37931.16983-.37931.37932v4.41376c0 .2095.16982.3793.37931.3793Zm.37931-4.41375h2.55172v3.65515H4.41292V7.64925Z\"><\/path>\n  <\/g>\n<\/svg>\n                <span>Blog<\/span>\n              <\/a>\n\n              <a href=\"https:\/\/ecom.nets.eu\/at\/blog\/vier-tipps-damit-ihr-black-friday-ein-voller-erfolg-wird\/\" aria-label=\"Vier Tipps, damit Ihr Black Friday ein voller Erfolg wird!\" class=\"article-name\">\n                <h3>Vier Tipps, damit Ihr Black Friday ein voller Erfolg wird!<\/h3>\n              <\/a>\n            <\/div>\n\n            <div class=\"related-content__bottom\">\n              <div class=\"tags-container\">\n                <ul class=\"tags\">\n                                      <li>\n                      <a href=\"https:\/\/ecom.nets.eu\/at\/topic\/ecommerce-optimization-at\/\">\n                        Ecommerce Optimization                      <\/a>\n                    <\/li>\n                                  <\/ul>\n                <button id=\"showAll\">...<\/button>\n              <\/div>\n              <a href=\"https:\/\/ecom.nets.eu\/at\/blog\/vier-tipps-damit-ihr-black-friday-ein-voller-erfolg-wird\/\" aria-label=\"Vier Tipps, damit Ihr Black Friday ein voller Erfolg wird!\" class=\"related-content__cta desktop\">\n                <span class=\"time-to-read\">5 min<\/span>\n                <svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 24 25\">\n  <rect width=\"24\" height=\"24\" x=\"24\" y=\".476562\" fill=\"#fff\" rx=\"12\" transform=\"rotate(90 24 .476562)\"\/>\n  <path fill=\"#212861\" d=\"M8.66667 11.9938h5.51213l-2.1409-2.16951.6727-.68171L16 12.4759l-3.2894 3.3333-.6727-.6817 2.1409-2.1695H8.66667v-.9642Z\"><\/path>\n<\/svg>              <\/a>\n            <\/div>\n          <\/div>\n        <\/li>\n              \n        <li>\n          \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/02\/4-e-commerce-trends-straight-out-of-a-sci-fi-movie-Square-format-Compressify.io_-480x480.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/02\/4-e-commerce-trends-straight-out-of-a-sci-fi-movie-Square-format-Compressify.io_.webp\" type=\"image\/webp\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/02\/4-e-commerce-trends-straight-out-of-a-sci-fi-movie-Square-format-Compressify.io_.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2023\/02\/4-e-commerce-trends-straight-out-of-a-sci-fi-movie-Square-format-Compressify.io_.webp\" alt=\"4 e commerce trends straight out of a sci fi movie &#8211; square format (compressify.io)\" width=\"3360\" height=\"3360\">\n  <\/picture>\n\n          <div class=\"related-content__content\">\n            <div class=\"related-content__headline\">\n              <a href=\"#\"\n                 class=\"related-content__category blog\">\n                <svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 18 19\">\n  <g fill=\"#fff\">\n    <path\n      d=\"M15.6207 4.13173c-.2095 0-.3793.16983-.3793.37932V14.9938c0 .3993-.3249.7241-.7242.7241H3.48276c-.3993 0-.72414-.3248-.72414-.7241V3.4076c0-.09508.07734-.17242.17241-.17242H13.4138c.0951 0 .1724.07734.1724.17242v11.0345c0 .2095.1698.3793.3793.3793.2095 0 .3793-.1698.3793-.3793V3.4076c0-.51338-.4176-.93104-.931-.93104H2.93103C2.41766 2.47656 2 2.89422 2 3.4076v11.5862c0 .8176.66516 1.4828 1.48276 1.4828H14.5172c.8176 0 1.4828-.6652 1.4828-1.4828V4.51105c0-.20949-.1698-.37932-.3793-.37932Z\"><\/path>\n    <path\n      d=\"M4.03361 14.2703h8.27589c.2095 0 .3793-.1698.3793-.3793 0-.2095-.1698-.3793-.3793-.3793H4.03361c-.20949 0-.37931.1698-.37931.3793 0 .2095.16982.3793.37931.3793ZM12.3107 11.3037H9.0004c-.20949 0-.37931.1698-.37931.3793 0 .2095.16982.3793.37931.3793h3.3103c.2095 0 .3794-.1698.3794-.3793 0-.2095-.1699-.3793-.3794-.3793ZM12.3107 9.09863H9.0004c-.20949 0-.37931.16982-.37931.37931 0 .20949.16982.37931.37931.37931h3.3103c.2095 0 .3794-.16982.3794-.37931 0-.20949-.1699-.37931-.3794-.37931ZM12.3107 6.89062H9.0004c-.20949 0-.37931.16983-.37931.37932 0 .20949.16982.37931.37931.37931h3.3103c.2095 0 .3794-.16982.3794-.37931 0-.20949-.1699-.37932-.3794-.37932ZM12.3095 4.68457H4.03361c-.20949 0-.37931.16982-.37931.37931 0 .20949.16982.37931.37931.37931h8.27589c.2095 0 .3793-.16982.3793-.37931 0-.20949-.1698-.37931-.3793-.37931ZM4.03361 12.063h3.31034c.20949 0 .37931-.1698.37931-.3793V7.26994c0-.20949-.16982-.37932-.37931-.37932H4.03361c-.20949 0-.37931.16983-.37931.37932v4.41376c0 .2095.16982.3793.37931.3793Zm.37931-4.41375h2.55172v3.65515H4.41292V7.64925Z\"><\/path>\n  <\/g>\n<\/svg>\n                <span>Blog<\/span>\n              <\/a>\n\n              <a href=\"https:\/\/ecom.nets.eu\/at\/blog\/4-e-commerce-trends\/\" aria-label=\"So machen Sie Ihr Gesch\u00e4ft zukunftssicher\" class=\"article-name\">\n                <h3>So machen Sie Ihr Gesch\u00e4ft zukunftssicher<\/h3>\n              <\/a>\n            <\/div>\n\n            <div class=\"related-content__bottom\">\n              <div class=\"tags-container\">\n                <ul class=\"tags\">\n                                      <li>\n                      <a href=\"https:\/\/ecom.nets.eu\/at\/topic\/ecommerce-trends-at\/\">\n                        Ecommerce Trends                      <\/a>\n                    <\/li>\n                                  <\/ul>\n                <button id=\"showAll\">...<\/button>\n              <\/div>\n              <a href=\"https:\/\/ecom.nets.eu\/at\/blog\/4-e-commerce-trends\/\" aria-label=\"So machen Sie Ihr Gesch\u00e4ft zukunftssicher\" class=\"related-content__cta desktop\">\n                <span class=\"time-to-read\">5 min<\/span>\n                <svg class=\"icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 24 25\">\n  <rect width=\"24\" height=\"24\" x=\"24\" y=\".476562\" fill=\"#fff\" rx=\"12\" transform=\"rotate(90 24 .476562)\"\/>\n  <path fill=\"#212861\" d=\"M8.66667 11.9938h5.51213l-2.1409-2.16951.6727-.68171L16 12.4759l-3.2894 3.3333-.6727-.6817 2.1409-2.1695H8.66667v-.9642Z\"><\/path>\n<\/svg>              <\/a>\n            <\/div>\n          <\/div>\n        <\/li>\n              \n        <li>\n          \n<picture class=\"mw\">\n            <source media=\"(max-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/American-Express-Nets-480x265.webp\" type=\"image\/webp\">\n        <source media=\"(min-width: 479px)\" srcset=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/American-Express-Nets.webp\" type=\"image\/webp\">\n  \n      <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/American-Express-Nets.webp\" data-src=\"https:\/\/ecom.nets.eu\/wp-content\/uploads\/2024\/05\/American-Express-Nets.webp\" alt=\"american express nets\" width=\"1024\" height=\"565\">\n  <\/picture>\n\n          <div 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macht.","protected":false},"featured_media":11327,"template":"","categories":[224],"tags":[],"class_list":["post-11326","blog","type-blog","status-publish","has-post-thumbnail","hentry","category-blog-at"],"acf":[],"_links":{"self":[{"href":"https:\/\/ecom.nets.eu\/at\/wp-json\/wp\/v2\/blog\/11326","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ecom.nets.eu\/at\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/ecom.nets.eu\/at\/wp-json\/wp\/v2\/types\/blog"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ecom.nets.eu\/at\/wp-json\/wp\/v2\/media\/11327"}],"wp:attachment":[{"href":"https:\/\/ecom.nets.eu\/at\/wp-json\/wp\/v2\/media?parent=11326"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ecom.nets.eu\/at\/wp-json\/wp\/v2\/categories?post=11326"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ecom.nets.eu\/at\/wp-json\/wp\/v2\/tags?post=11326"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}