{"id":23867,"date":"2024-02-01T12:48:39","date_gmt":"2024-02-01T12:48:39","guid":{"rendered":"https:\/\/ecom.nets.eu\/magazine\/?p=23867"},"modified":"2024-02-02T14:02:00","modified_gmt":"2024-02-02T14:02:00","slug":"headless-commerce-getting-to-know-the-basics","status":"publish","type":"post","link":"https:\/\/ecom.nets.eu\/magazine\/headless-commerce-getting-to-know-the-basics\/","title":{"rendered":"Headless Commerce: Getting to Know the Basics\u00a0"},"content":{"rendered":"\n    <div class=\"nav-notification\">\n\n                    <div class=\"nav-notification__wrapper\">\n                <p>Join our community for exclusive content. 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In the fast-paced digital landscape of online commerce, forging strategic alliances can provide a multitude of benefits that extend beyond what a company can achieve on its own. \n<\/p>\n  <\/div>\n<\/article>\n                            <\/li>\n                                                    <li>\n                                \n<article class=\"article-box  \">\n  <div class=\"article-box__image\" data-anim=\"opacity,y\" data-anim-delay=\".15\" >\n    <a href=\"https:\/\/ecom.nets.eu\/magazine\/issue\/all-about-partnerships\/\" class=\"issue-num headline-font small js-link\" data-anim=\"rotate,y\" data-anim-delay=\".15\"  data-cursor=\"skew\" aria-label=\"Issue N\u00ba03\"><span class=\"js-line\">N\u00ba03<\/span><\/a>\n    <a href=\"https:\/\/ecom.nets.eu\/magazine\/an-open-banking-partnership-thats-changing-the-ecosystem\/\" class=\"media-wrapper js-link\" aria-label=\"An Open Banking Partnership that&#8217;s Changing the Ecosystem\" data-cursor=\"articleimg\"\n       data-cursor-color=\"#ff6065\" data-cursor-text=\"View Article\">\n      <img decoding=\"async\" src=\"\" class=\"swiper-lazy\" data-lazy=\"https:\/\/ecom.nets.eu\/magazine\/wp-content\/uploads\/sites\/2\/2024\/07\/working-3rd-issue-nexi-magazine.jpg\" alt=\"An Open Banking Partnership that&#8217;s Changing the Ecosystem\">\n    <\/a>\n  <\/div>\n\n  <p class=\"date light-font small\"><span data-anim=\"opacity,x+\" data-anim-delay=\".15\" >July 2024<\/span><\/p>\n\n  <div class=\"article-box__content\">\n    <a class=\"category category-style js-link mb-2\" data-anim=\"rotate,y\" data-anim-delay=\".15\"  href=\"https:\/\/ecom.nets.eu\/magazine\/category\/feature-theme\/?issue=26612\" data-cursor=\"skew\" aria-label=\"Feature Theme\">Feature Theme<\/a>\n    <h5 class=\"title\">\n      <a href=\"https:\/\/ecom.nets.eu\/magazine\/an-open-banking-partnership-thats-changing-the-ecosystem\/\"\n         aria-label=\"An Open Banking Partnership that&#8217;s Changing the Ecosystem\"\n         data-cursor=\"skew\"\n         data-anim=\"splitText\" data-anim-delay=\".3\"                   class=\"js-link\">An Open Banking Partnership that&#8217;s Changing the Ecosystem<\/a>\n    <\/h5>\n    <p data-anim=\"splitText\" data-anim-delay=\".45\"  class=\"excerpt light-font\">To provide an even smoother checkout experience, Mastercard and Nexi are building an integrated digital ecosystem across Europe that is centered around open banking solutions. But what are the benefits of open banking for merchants and consumers? <\/p>\n  <\/div>\n<\/article>\n                            <\/li>\n                                                    <li>\n                                \n<article class=\"article-box  \">\n  <div class=\"article-box__image\" data-anim=\"opacity,y\" data-anim-delay=\".15\" >\n    <a href=\"https:\/\/ecom.nets.eu\/magazine\/issue\/all-about-partnerships\/\" class=\"issue-num headline-font small js-link\" data-anim=\"rotate,y\" data-anim-delay=\".15\"  data-cursor=\"skew\" aria-label=\"Issue N\u00ba03\"><span class=\"js-line\">N\u00ba03<\/span><\/a>\n    <a href=\"https:\/\/ecom.nets.eu\/magazine\/the-vital-role-of-the-ecosystem\/\" class=\"media-wrapper js-link\" aria-label=\"The Vital Role of the Ecosystem\" data-cursor=\"articleimg\"\n       data-cursor-color=\"#ff6065\" data-cursor-text=\"View Article\">\n      <img decoding=\"async\" src=\"\" class=\"swiper-lazy\" data-lazy=\"https:\/\/ecom.nets.eu\/magazine\/wp-content\/uploads\/sites\/2\/2024\/07\/synergy-3rd-issue-nexi-magazine.jpg\" alt=\"The Vital Role of the Ecosystem\">\n    <\/a>\n  <\/div>\n\n  <p class=\"date light-font small\"><span data-anim=\"opacity,x+\" data-anim-delay=\".15\" >July 2024<\/span><\/p>\n\n  <div class=\"article-box__content\">\n    <a class=\"category category-style js-link mb-2\" data-anim=\"rotate,y\" data-anim-delay=\".15\"  href=\"https:\/\/ecom.nets.eu\/magazine\/category\/feature-theme\/?issue=26612\" data-cursor=\"skew\" aria-label=\"Feature Theme\">Feature Theme<\/a>\n    <h5 class=\"title\">\n      <a href=\"https:\/\/ecom.nets.eu\/magazine\/the-vital-role-of-the-ecosystem\/\"\n         aria-label=\"The Vital Role of the Ecosystem\"\n         data-cursor=\"skew\"\n         data-anim=\"splitText\" data-anim-delay=\".3\"                   class=\"js-link\">The Vital Role of the Ecosystem<\/a>\n    <\/h5>\n    <p data-anim=\"splitText\" data-anim-delay=\".45\"  class=\"excerpt light-font\">The partnership between Nexi and Shopware exemplifies this synergy, combining Nexi&#8217;s advanced payment solutions with Shopware&#8217;s robust e-commerce platform.<\/p>\n  <\/div>\n<\/article>\n                            <\/li>\n                                            <\/ul>\n                    \n    <a class=\"btn see-all-btn btn--circle js-link \"\n                aria-label=\"See all\"        data-cursor=\"magnetic\"       href=\"https:\/\/ecom.nets.eu\/magazine\/issue\/all-about-partnerships\/\">\n        <span class=\"btn__bg\"><\/span>\n        <span class=\"btn__text\">\n            <span>See all<\/span>\n      <\/span>\n    <\/a>\n                    \n    <a class=\"btn see-all-btn see-all-btn--mob js-link btn--icon\"\n                aria-label=\"Archive issues\"        data-cursor=\"skew\"       href=\"https:\/\/ecom.nets.eu\/magazine\/issue\/all-about-partnerships\/\">\n        <span class=\"btn__bg\"><\/span>\n        <span 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animate\"><\/span>\n\n\n\n<section class=\"article-cover\"\n         data-theme=\"#ebebeb\"\n         data-nav-color=\"#ffffff\"\n         data-cursor=\"change-color\"\n         data-cursor-color=\"#ffffff\">\n\n  <div class=\"article-cover__issue\">\n    <h4 class=\"mb-2 lh-1\"><a href=\"https:\/\/ecom.nets.eu\/magazine\/issue\/issue-02\/\" data-cursor=\"skew\"\n                             aria-label=\"N\u00ba02\">N\u00ba02<\/a><\/h4>\n    <span class=\"headline-font tiny ls-3 text-uppercase\">February 2024<\/span>\n  <\/div>\n\n    <div class=\"article-cover__image media-wrapper\" data-parallax='{\"el\": \"img\", \"wrapped\": \"true\", \"scale\": \"1.1\", \"ratioY\": \"-1\", \"origin\": \"top\"}'>\n    <img decoding=\"async\" src=\"\" data-lazy=\"https:\/\/ecom.nets.eu\/magazine\/wp-content\/uploads\/sites\/2\/2024\/01\/Headless-Commerce_-Getting-to-Know-the-Basics-scaled.webp\" alt=\"\">\n  <\/div>\n  \n  \n  \n  <div class=\"article-cover__title\">\n    <div class=\"container\">\n      <div class=\"category\" data-anim=\"rotate,y\" data-anim-delay=\".15\">\n        <a href=\"https:\/\/ecom.nets.eu\/magazine\/category\/industry-news\/?issue=22441\" data-cursor=\"skew\" aria-label=\"Industry News\"\n         class=\"category-style\">Industry News<\/a>\n      <\/div>\n      <h1 class=\"title\" data-anim=\"splitText\" data-anim-delay=\".3\">Headless Commerce: Getting to Know the Basics\u00a0<\/h1>\n            <p class=\"subtitle light-font\" data-anim=\"splitText\" data-anim-delay=\".45\">Headless Commerce in a Glance<\/p>\n          <\/div>\n  <\/div>\n\n<\/section>\n\n\n\n<section class=\"article-intro\" data-theme=\"#ebebeb\">\n  <div class=\"container container--wide\">\n\n    <div class=\"text-content headline-font\" data-anim=\"opacity,y\" data-anim-delay=\".15\">\n      \n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Headless has been all the rage in commerce over the last couple of years with more and more brands adopting the approach. But what is headless and when is it something to consider for your business?<br><br>Headless commerce refers to software architecture that separates the frontend, also known as the user interface (UI) from the backend, which is everything unseen that powers up the user experience. <\/p>\n<\/div>\n<\/div>\n\n\n    <\/div>\n\n    <div class=\"author-wrapper\">\n          <div class=\"author\">\n                  <div class=\"author__image media-wrapper\" data-anim=\"opacity,y\" data-anim-delay=\".3\">\n            <img decoding=\"async\" src=\"\" data-lazy=\"https:\/\/ecom.nets.eu\/magazine\/wp-content\/uploads\/sites\/2\/2024\/01\/Jonathan-Glifberg-Headless-Commerce_-Getting-to-know-the-basics-.webp\" alt=\"\">\n          <\/div>\n                <h5 class=\"author__name\" data-anim=\"opacity,y\" data-anim-delay=\".45\">Jonathan Glifberg<\/h5>\n        <p class=\"author__position tiny ls-2 headline-font text-uppercase\" data-anim=\"splitText\" data-anim-delay=\".6\">Senior Manager Strategy and Value Creation at Nexi Group<\/p>\n      <\/div>\n        <\/div>\n  <\/div>\n<\/section>\n\n\n\n<section class=\"text-section text-content container container--wide    text-section--reverse \"\n  data-anim=\"opacity,y\" data-anim-delay=\".15\" style=\"padding-top:0px; padding-bottom:  \">\n  \n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">What is headless?<\/h2>\n\n\n\n<p>Headless commerce is about separating the front-end (presentation layer) from the back-end platform (e.g., business logic, data management, order management). The presentation layer can be anything from a website to a mobile app to an in-store device.<\/p>\n\n\n\n<p>This separation introduces greater flexibility where merchants can freely compose their own stack of technologies that connect through APIs, rather than using a bundled all-in-one solution that may have restrictions and limitations for certain use cases. This then enables businesses to build more freely and create custom and personalized experiences to fully represent their brands.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><\/p>\n\n\n\n\n<div class=\"media-block swiper-container js-swiper-media-block \">\n\n  <div class=\"swiper-wrapper\" >\n        <div class=\"swiper-slide\" data-cursor=\"change-color\" data-cursor-color=\"#ffffff\">\n\n            <div class=\"media-block__media \">\n                <img decoding=\"async\" src=\"\" class=\"swiper-lazy\" data-src=\"https:\/\/ecom.nets.eu\/magazine\/wp-content\/uploads\/sites\/2\/2024\/01\/Headless-commerce-Nexi-Headless-Commerce_-Getting-to-know-the-basics-.webp\" alt=\"\">\n      <\/div>\n      \n      \n          <\/div>\n      <\/div>\n\n  \n<\/div>\n\n<\/div>\n<\/div>\n\n\n<\/section>\n\n\n\n<section class=\"text-section text-content container container--wide     \"\n  data-anim=\"opacity,y\" data-anim-delay=\".15\" style=\"padding-top:0px; padding-bottom:  \">\n  \n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Headless vs. all-in-one solutions<\/h2>\n\n\n\n<p>There are many all-in-one solutions in the market with Shopify being one of the leading platforms. Native Shopify is an all-in-one solution and not headless. This means you use Shopify to build both your frontend and backend. <\/p>\n\n\n\n<p>This is great for many brands as they can quickly get started, don\u2019t want to mess with the backend, can easily build the front-end with Shopify\u2019s no-code page builder, and have access to tons of pre-built apps for additional functionality. Many businesses start out with Shopify when they launch but it\u2019s also used by multi-billion-euro businesses.<\/p>\n\n\n\n<p>However, with an all-in-one solution, merchants are limited to build within the constraints of the platform. This can make it difficult to build truly custom and unique experiences that are important for some brands. This is where many businesses turn to headless to get full flexibility and control of the look and feel with infinite customizability in the backend.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><\/p>\n\n\n\n<div class=\"related-links related-links--narrow\">\n  <h6 class=\"category-style\">Related Links<\/h6>\n      <p>\n    \n    <a class=\"btn  btn--icon\"\n        target=\"_blank\"        aria-label=\"Unlocking the Power of Headless eCommerce: Revolutionizing Online Shopping\"               href=\"https:\/\/www.easternts.com\/blog\/unlocking-the-power-of-headless-ecommerce-revolutionizing-online-shopping\/\">\n        <span class=\"btn__bg\"><\/span>\n        <span class=\"btn__text\">\n                <span class=\"btn__icon\"><svg class=\"icon icon-arrow\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 45 24\">\n    <path fill-rule=\"nonzero\" d=\"M32.3 0l9.95 9.41h.02L45 11.98 32.3 24l-2.74-2.59 7.75-7.32H0v-3.66h37.86l-8.3-7.85L32.3 0z\"><\/path>\n<\/svg><\/span>\n            <span>Unlocking the Power of Headless eCommerce: Revolutionizing Online Shopping<\/span>\n      <\/span>\n    <\/a>\n    <\/p>\n      <p>\n    \n    <a class=\"btn  btn--icon\"\n        target=\"_blank\"        aria-label=\"Headless Architecture: What is it and what are its advantages?\"               href=\"https:\/\/www.gluo.mx\/en-US\/blog\/arquitectura-headless-que-es-y-cual-es-su-importancia\">\n        <span class=\"btn__bg\"><\/span>\n        <span class=\"btn__text\">\n                <span class=\"btn__icon\"><svg class=\"icon icon-arrow\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 45 24\">\n    <path fill-rule=\"nonzero\" d=\"M32.3 0l9.95 9.41h.02L45 11.98 32.3 24l-2.74-2.59 7.75-7.32H0v-3.66h37.86l-8.3-7.85L32.3 0z\"><\/path>\n<\/svg><\/span>\n            <span>Headless Architecture: What is it and what are its advantages?<\/span>\n      <\/span>\n    <\/a>\n    <\/p>\n      <p>\n    \n    <a class=\"btn  btn--icon\"\n        target=\"_blank\"        aria-label=\"Headless Commerce Explained\"               href=\"https:\/\/vuestorefront.io\/blog\/headless-commerce\">\n        <span class=\"btn__bg\"><\/span>\n        <span class=\"btn__text\">\n                <span class=\"btn__icon\"><svg class=\"icon icon-arrow\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 45 24\">\n    <path fill-rule=\"nonzero\" d=\"M32.3 0l9.95 9.41h.02L45 11.98 32.3 24l-2.74-2.59 7.75-7.32H0v-3.66h37.86l-8.3-7.85L32.3 0z\"><\/path>\n<\/svg><\/span>\n            <span>Headless Commerce Explained<\/span>\n      <\/span>\n    <\/a>\n    <\/p>\n  <\/div>\n<\/div>\n<\/div>\n\n\n<\/section>\n\n\n\n<section class=\"text-section text-content container container--wide     \"\n  data-anim=\"opacity,y\" data-anim-delay=\".15\" style=\"padding-top:0px; padding-bottom:  \">\n  \n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">What to consider when going headless vs all-in-one<\/h2>\n\n\n\n<p>Headless is very much about the flexibility and control it gives brands. But it\u2019s not always the best nor is it the only solution available. Is the additional flexibility and customization worth the potential additional complexity and cost?<\/p>\n\n\n\n<p>Large brands like J.Lindberg decided to build their new webstore on native Shopify and Nike launched their Nike Strength brand on native Shopify rather than going headless.<\/p>\n\n\n\n<p>Making the right choice often depends on a thorough understanding of your business goals, capabilities, and resources. Before choosing an approach, consider:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Business models, goals, and audience needs<\/strong><\/li>\n\n\n\n<li><strong>Technical capabilities and developer resources (many brands going headless use agencies)<\/strong><\/li>\n\n\n\n<li><strong>The total cost of ownership<\/strong><\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n<\/section>\n\n\n\n<section class=\"text-section text-content container container--wide     \"\n  data-anim=\"opacity,y\" data-anim-delay=\".15\" style=\"padding-top:0px; padding-bottom:  \">\n  \n\n<h2 class=\"wp-block-heading\">Headless eCommerce in use<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Many brands and retailers have already move to a headless approach to benefit from greater flexibility and customization<\/p>\n\n\n\n<p><strong>Centra<\/strong> is a pioneer in headless and composable commerce, and a leading platform for fashion and lifestyle brands. It\u2019s used by the likes of Nudie Jeans, Bj\u00f6rn Borg, NN.07, Eton Shirts, and Sandqvist for DTC and wholesale commerce. With <strong>Centra<\/strong>, brands build commerce experience by composing their own technology stack using different components and integrations.<\/p>\n\n\n\n<p>Another example of a headless platform is <strong>Commercetools<\/strong> which is used by iconic brands like Audi, BMW, and John Lewis. Brands and retailers use the platform to build custom commerce experiences, including across multiple touch points at scale. An example of this is <strong>Salling Group<\/strong> who has built their omnichannel experience with Commercetools, enabling them to move quickly and better address market needs.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"related-links related-links--narrow\">\n  <h6 class=\"category-style\">Related Links<\/h6>\n      <p>\n    \n    <a class=\"btn  btn--icon\"\n        target=\"_blank\"        aria-label=\"Top 3 Best Platforms for Headless eCommerce\"               href=\"https:\/\/storyofams.com\/blog\/articles\/top-3-best-platforms-for-headless-ecommerce\">\n        <span class=\"btn__bg\"><\/span>\n        <span class=\"btn__text\">\n                <span class=\"btn__icon\"><svg class=\"icon icon-arrow\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 45 24\">\n    <path fill-rule=\"nonzero\" d=\"M32.3 0l9.95 9.41h.02L45 11.98 32.3 24l-2.74-2.59 7.75-7.32H0v-3.66h37.86l-8.3-7.85L32.3 0z\"><\/path>\n<\/svg><\/span>\n            <span>Top 3 Best Platforms for Headless eCommerce<\/span>\n      <\/span>\n    <\/a>\n    <\/p>\n      <p>\n    \n    <a class=\"btn  btn--icon\"\n        target=\"_blank\"        aria-label=\"12 Best Headless eCommerce Plaftorms in 2023\"               href=\"https:\/\/www.chargebee.com\/blog\/headless-ecommerce-platforms\/\">\n        <span class=\"btn__bg\"><\/span>\n        <span class=\"btn__text\">\n                <span class=\"btn__icon\"><svg class=\"icon icon-arrow\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 45 24\">\n    <path fill-rule=\"nonzero\" d=\"M32.3 0l9.95 9.41h.02L45 11.98 32.3 24l-2.74-2.59 7.75-7.32H0v-3.66h37.86l-8.3-7.85L32.3 0z\"><\/path>\n<\/svg><\/span>\n            <span>12 Best Headless eCommerce Plaftorms in 2023<\/span>\n      <\/span>\n    <\/a>\n    <\/p>\n  <\/div>\n<\/div>\n<\/div>\n\n\n<\/section>\n\n\n\n<section class=\"text-section text-content container container--wide     \"\n  data-anim=\"opacity,y\" data-anim-delay=\".15\" style=\"padding-top:0px; padding-bottom:  \">\n  \n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<div class=\"media-block swiper-container js-swiper-media-block \">\n\n  <div class=\"swiper-wrapper\" >\n        <div class=\"swiper-slide\" data-cursor=\"change-color\" data-cursor-color=\"#ffffff\">\n\n            <div class=\"media-block__media \">\n                <img decoding=\"async\" src=\"\" class=\"swiper-lazy\" data-src=\"https:\/\/ecom.nets.eu\/magazine\/wp-content\/uploads\/sites\/2\/2024\/01\/example-of-brands-that-are-running-headless.png\" alt=\"\">\n      <\/div>\n      \n      \n          <\/div>\n      <\/div>\n\n  \n<\/div>\n\n\n\n\n<p>Better flexibility, more sophistication are just some of the many opportunities that are seen through headless eCommerce allowing businesses whatever the size or industry to elevate their digital experiences to new levels.<\/p>\n\n\n\n<p>More inspiration of brand running headless and different headless technology stack visit <a href=\"https:\/\/theheadlessclub.com\/\">The Headless Club<\/a>.<\/p>\n<\/div>\n<\/div>\n\n\n<\/section>\n\n\n\n<section class=\"related-articles\">\n  <span class=\"noise\"><\/span>\n\n  <div class=\"container\">\n    <div class=\"related-articles__headline\" data-anim=\"rotate,y\" data-anim-delay=\".15\">\n      <h3>Related Articles<\/h3>\n    <\/div>\n    <ul class=\"related-articles__articles\">\n            <li>\n        \n<article class=\"article-box  \">\n  <div class=\"article-box__image\" data-anim=\"opacity,y\" data-anim-delay=\".15\" >\n    <a href=\"https:\/\/ecom.nets.eu\/magazine\/issue\/issue-02\/\" class=\"issue-num headline-font small js-link\" data-anim=\"rotate,y\" data-anim-delay=\".15\"  data-cursor=\"skew\" aria-label=\"Issue N\u00ba02\"><span class=\"js-line\">N\u00ba02<\/span><\/a>\n    <a href=\"https:\/\/ecom.nets.eu\/magazine\/getting-clear-about-voice-commerce\/\" class=\"media-wrapper js-link\" aria-label=\"Getting Clear About Voice Commerce\u00a0\" data-cursor=\"articleimg\"\n       data-cursor-color=\"#00b49d\" data-cursor-text=\"View Article\">\n      <img decoding=\"async\" src=\"\" class=\"swiper-lazy\" data-lazy=\"https:\/\/ecom.nets.eu\/magazine\/wp-content\/uploads\/sites\/2\/2024\/01\/Getting-Clear-About-Voice-Commerce-scaled.webp\" alt=\"Getting Clear About Voice Commerce\u00a0\">\n    <\/a>\n  <\/div>\n\n  <p class=\"date light-font small\"><span data-anim=\"opacity,x+\" data-anim-delay=\".15\" >February 2024<\/span><\/p>\n\n  <div class=\"article-box__content\">\n    <a class=\"category category-style js-link mb-2\" data-anim=\"rotate,y\" data-anim-delay=\".15\"  href=\"https:\/\/ecom.nets.eu\/magazine\/category\/industry-news\/?issue=22441\" data-cursor=\"skew\" aria-label=\"Industry News\">Industry News<\/a>\n    <h5 class=\"title\">\n      <a href=\"https:\/\/ecom.nets.eu\/magazine\/getting-clear-about-voice-commerce\/\"\n         aria-label=\"Getting Clear About Voice Commerce\u00a0\"\n         data-cursor=\"skew\"\n         data-anim=\"splitText\" data-anim-delay=\".3\"                   class=\"js-link\">Getting Clear About Voice Commerce\u00a0<\/a>\n    <\/h5>\n    <p data-anim=\"splitText\" data-anim-delay=\".45\"  class=\"excerpt light-font\">The world of commerce is undergoing a rapid transformation. From social payments to mobile commerce, it\u2019s clear that technological advancements will continue both to impact traditional retail and evolve how we approach online shopping. One of the newest trends in the rapidly changing e-commerce space is voice commerce.<\/p>\n  <\/div>\n<\/article>\n      <\/li>\n            <li>\n        \n<article class=\"article-box  \">\n  <div class=\"article-box__image\" data-anim=\"opacity,y\" data-anim-delay=\".15\" >\n    <a href=\"https:\/\/ecom.nets.eu\/magazine\/issue\/issue-01\/\" class=\"issue-num headline-font small js-link\" data-anim=\"rotate,y\" data-anim-delay=\".15\"  data-cursor=\"skew\" aria-label=\"Issue N\u00ba01\"><span class=\"js-line\">N\u00ba01<\/span><\/a>\n    <a href=\"https:\/\/ecom.nets.eu\/magazine\/how-is-ai-transforming-e-commerce\/\" class=\"media-wrapper js-link\" aria-label=\"How is AI Transforming E-commerce?\" data-cursor=\"articleimg\"\n       data-cursor-color=\"#00b49d\" data-cursor-text=\"View Article\">\n      <img decoding=\"async\" src=\"\" class=\"swiper-lazy\" data-lazy=\"https:\/\/ecom.nets.eu\/magazine\/wp-content\/uploads\/sites\/2\/2023\/03\/how-is-ai-transforming-e-commerce-min.png\" alt=\"How is AI Transforming E-commerce?\">\n    <\/a>\n  <\/div>\n\n  <p class=\"date light-font small\"><span data-anim=\"opacity,x+\" data-anim-delay=\".15\" >September 2023<\/span><\/p>\n\n  <div class=\"article-box__content\">\n    <a class=\"category category-style js-link mb-2\" data-anim=\"rotate,y\" data-anim-delay=\".15\"  href=\"https:\/\/ecom.nets.eu\/magazine\/category\/industry-news\/?issue=22276\" data-cursor=\"skew\" aria-label=\"Industry News\">Industry News<\/a>\n    <h5 class=\"title\">\n      <a href=\"https:\/\/ecom.nets.eu\/magazine\/how-is-ai-transforming-e-commerce\/\"\n         aria-label=\"How is AI Transforming E-commerce?\"\n         data-cursor=\"skew\"\n         data-anim=\"splitText\" data-anim-delay=\".3\"                   class=\"js-link\">How is AI Transforming E-commerce?<\/a>\n    <\/h5>\n    <p data-anim=\"splitText\" data-anim-delay=\".45\"  class=\"excerpt light-font\">Artificial intelligence is slowly but surely entering various areas of our daily lives, and online shopping is no exception. When it comes to e-commerce, AI has been changing the game for a while now.<\/p>\n  <\/div>\n<\/article>\n      <\/li>\n            <li>\n        \n<article class=\"article-box  \">\n  <div class=\"article-box__image\" data-anim=\"opacity,y\" data-anim-delay=\".15\" >\n    <a href=\"https:\/\/ecom.nets.eu\/magazine\/issue\/issue-01\/\" class=\"issue-num headline-font small js-link\" data-anim=\"rotate,y\" data-anim-delay=\".15\"  data-cursor=\"skew\" aria-label=\"Issue N\u00ba01\"><span class=\"js-line\">N\u00ba01<\/span><\/a>\n    <a href=\"https:\/\/ecom.nets.eu\/magazine\/sustainable-e-commerce-will-it-become-a-must\/\" class=\"media-wrapper js-link\" aria-label=\"Sustainable E-Commerce \u2013 Will it Become a Must?\" data-cursor=\"articleimg\"\n       data-cursor-color=\"#00b49d\" data-cursor-text=\"View Article\">\n      <img decoding=\"async\" src=\"\" class=\"swiper-lazy\" data-lazy=\"https:\/\/ecom.nets.eu\/magazine\/wp-content\/uploads\/sites\/2\/2023\/04\/sustainable-ecommerce-will-it-become-a-must-min.png\" alt=\"Sustainable E-Commerce \u2013 Will it Become a Must?\">\n    <\/a>\n  <\/div>\n\n  <p class=\"date light-font small\"><span data-anim=\"opacity,x+\" data-anim-delay=\".15\" >September 2023<\/span><\/p>\n\n  <div class=\"article-box__content\">\n    <a class=\"category category-style js-link mb-2\" data-anim=\"rotate,y\" data-anim-delay=\".15\"  href=\"https:\/\/ecom.nets.eu\/magazine\/category\/industry-news\/?issue=22276\" data-cursor=\"skew\" aria-label=\"Industry News\">Industry News<\/a>\n    <h5 class=\"title\">\n      <a href=\"https:\/\/ecom.nets.eu\/magazine\/sustainable-e-commerce-will-it-become-a-must\/\"\n         aria-label=\"Sustainable E-Commerce \u2013 Will it Become a Must?\"\n         data-cursor=\"skew\"\n         data-anim=\"splitText\" data-anim-delay=\".3\"                   class=\"js-link\">Sustainable E-Commerce \u2013 Will it Become a Must?<\/a>\n    <\/h5>\n    <p data-anim=\"splitText\" data-anim-delay=\".45\"  class=\"excerpt light-font\">We have entered the era of the conscious consumer. Running your business in a sustainable way is no longer considered a bonus, it has become a requirement. Consumers favor brands and retailers who run their business in an ethical and eco-friendly way, and are authentic and transparent about it. And it\u2019s not just about what we buy \u2013 it\u2019s also about how we buy it.<\/p>\n  <\/div>\n<\/article>\n      <\/li>\n          <\/ul>\n  <\/div>\n<\/section>\n\n\n\n<section class=\"editorial-and-impressum\" data-cursor=\"change-color\" data-cursor-color=\"#000000\">\n  <span class=\"noise\"><\/span>\n\n  <div class=\"container container--wide\" data-anim=\"opacity,y\" data-anim-delay=\".15\">\n    <div class=\"editorial-and-impressum__left\">\n      <a href=\"https:\/\/ecom.nets.eu\/magazine\/issue\/issue-02\/\" data-cursor=\"skew\" data-anim=\"opacity,y\" data-anim-delay=\".15\" aria-label=\"N\u00ba02\" class=\"issue-num h3\">N\u00ba02<\/a>\n            <ul class=\"links\">\n                <li data-anim=\"opacity,x-\" data-anim-delay=\".3\">\n          \n    <a class=\"btn btn--big btn--icon\"\n                aria-label=\"Editorial\"        data-cursor=\"skew\"       href=\"https:\/\/ecom.nets.eu\/magazine\/editorial\/issue-02\/\">\n        <span class=\"btn__bg\"><\/span>\n        <span class=\"btn__text\">\n                <span class=\"btn__icon\"><svg class=\"icon icon-arrow\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 45 24\">\n    <path fill-rule=\"nonzero\" d=\"M32.3 0l9.95 9.41h.02L45 11.98 32.3 24l-2.74-2.59 7.75-7.32H0v-3.66h37.86l-8.3-7.85L32.3 0z\"><\/path>\n<\/svg><\/span>\n            <span>Editorial<\/span>\n      <\/span>\n    <\/a>\n        <\/li>\n                        <li data-anim=\"opacity,x-\" data-anim-delay=\".3\">\n          \n    <a class=\"btn btn--big btn--icon\"\n                aria-label=\"Impressum\"        data-cursor=\"skew\"       href=\"https:\/\/ecom.nets.eu\/magazine\/impressum\/issue-02\/\">\n        <span class=\"btn__bg\"><\/span>\n        <span class=\"btn__text\">\n                <span class=\"btn__icon\"><svg class=\"icon icon-arrow\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 45 24\">\n    <path fill-rule=\"nonzero\" d=\"M32.3 0l9.95 9.41h.02L45 11.98 32.3 24l-2.74-2.59 7.75-7.32H0v-3.66h37.86l-8.3-7.85L32.3 0z\"><\/path>\n<\/svg><\/span>\n            <span>Impressum<\/span>\n      <\/span>\n    <\/a>\n        <\/li>\n              <\/ul>\n          <\/div>\n    <span class=\"date category-style\" data-anim=\"opacity,y\" data-anim-delay=\".45\">February 2024<\/span>\n  <\/div>\n<\/section>\n\n\n\n<footer class=\"page-footer  scroll-down-parent\" data-cursor=\"change-color\" data-cursor-color=\"#000000\" data-hash=\"newsletter\">\n    <span class=\"noise\"><\/span>\n\n    <div class=\"page-footer__newsletter\">\n        <div class=\"container container--wide\">\n        <h3>Be the first to know<\/h3>\n        \n    <button type=\"button\" class=\"btn\n          newsletter-popup btn--icon\"\n        aria-label=\"Subscribe to our Newsletter\"        data-barba-prevent>\n        <span class=\"btn__bg\"><\/span>\n        <span class=\"btn__text\">\n                <span class=\"btn__icon\"><svg class=\"icon icon-arrow\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 45 24\">\n    <path fill-rule=\"nonzero\" d=\"M32.3 0l9.95 9.41h.02L45 11.98 32.3 24l-2.74-2.59 7.75-7.32H0v-3.66h37.86l-8.3-7.85L32.3 0z\"><\/path>\n<\/svg><\/span>\n            <span>Subscribe to our Newsletter<\/span>\n      <\/span>\n    <\/button>\n        <\/div>\n    <\/div>\n\n        <div class=\"newsletter\">\n        <div class=\"newsletter__wrapper\">\n            <button class=\"close-newsletter\">\n                <svg fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\">\n    <g fill=\"#000\" stroke=\"#000\" stroke-width=\".5\">\n        <path d=\"m2.61328 2 18.4462946 18.4462946-.6148753.6148753L1.9984047 2.6148753z\"><\/path>\n        <path d=\"M21.0625 2.61475 2.6162054 21.0610446l-.6148753-.6148753L20.4476247 1.9998747z\"><\/path>\n    <\/g>\n<\/svg>            <\/button>\n            <div class=\"newsletter__content\" id=\"success-content\">\n            <h3 class=\"h4\">Subscribe to our 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All rights reserved.<\/p>\n            <\/div>\n        <\/div>\n\n    <\/div>\n<\/footer>\n","protected":false},"excerpt":{"rendered":"<p>Headless has been all the rage in commerce over the last couple of years with more and more brands adopting the approach. But what is headless and when is it something to consider for your business?<\/p>\n","protected":false},"author":8,"featured_media":26099,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[75],"tags":[77],"class_list":["post-23867","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news-en","tag-issue-no02-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Headless Commerce: Getting to Know the Basics\u00a0 - Nexi Magazine<\/title>\n<meta name=\"description\" content=\"Headless commerce refers to software architecture that separates the frontend, also known as the user interface (UI) from the backend, which is everything unseen that powers up the user experience.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ecom.nets.eu\/magazine\/headless-commerce-getting-to-know-the-basics\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Headless Commerce: Getting to Know the Basics\u00a0 - 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