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Let’s dive into two trends driven by consumers that are shaping the world of online shopping— and which affect all merchants with an e-commerce business, as it means they have to keep up! In this article, we focus on the new customer journey and the growing interest in Augmented Reality (AR).

Frictionless payments mean that online and offline checkout processes reduce barriers to buying. The term includes mobile and digital wallets, in-app payments, one-click payments, auto-renewing subscriptions, contactless card payments, and other digital payment options.

In this article, we will dig deeper into the benefits, concerns, and what merchants can do to take advantage of the marketplace’s growing interest in voice shopping.

Our third series of ecommerce insights about the Scandinavian online consumer puts the spotlight on gender differences when reviewing online spending and shopping habits of men vs women.

Voice Commerce is a growing ecommerce trend based on artificial intelligence, and it is set to change the way we shop. Part 1 of a 2-part series.