Published on 1 Feb 2023
Post-pandemic payment trends continue to evolve, with German eCommerce consumers now choosing eWallets above long-time favourite open invoicing, while Italian consumers signal strong confidence in the security benefits of PayPal, according to the latest eCommerce Report from European PayTech Nexi Group.
The 2021 eCommerce Report conducts a deep dive into eCommerce data from Austria, Denmark, Finland, Germany, Italy, Norway, Sweden, and Switzerland, where a collective €493 billion was spent last year.
Key findings include:
“The Nexi European eCommerce Report 2021 shows that while consumers expect their payments to be secure, they still value convenience and simplicity when conducting online transactions,” said Omar Haque, Head of Group E-commerce at Nexi Group. “It’s likely that consumers now have greater trust in purchasing products online than before the pandemic, which could in fact have helped democratise online purchases across all categories in Europe.”
“Understanding what makes consumers abandon a cart, such as not being offered their preferred payment option, is critical to improving sales, and stores that can enhance this aspect of the experience stand to win the most. This new report offers eCommerce businesses deeper insights into consumer behaviours across Europe so they can tailor their offer and grow their business.”
Interested in examining the situation in other markets? We offer the following reports:
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Read articleEuropean E-commerce Report 2021 shows that post-pandemic payment trends continue to evolve and highlights that consumers online shopping preferences and behavior differ from country to country.
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